What are Content Production Team metrics? Finding the right Content Production Team metrics can be daunting, especially when you're busy working on your day-to-day tasks. This is why we've curated a list of examples for your inspiration.
Copy these examples into your preferred tool, or adopt Tability to ensure you remain accountable.
Find Content Production Team metrics with AI While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI metrics generator below to generate your own strategies.
Examples of Content Production Team metrics and KPIs 1. Total Downloads The total number of times the podcast episodes have been downloaded.
What good looks like for this metric: 10,000 downloads/month
Ideas to improve this metric Promote episodes on social media Collaborate with other podcasters Optimize episode titles and descriptions Encourage listeners to subscribe Engage with your audience 2. Listener Retention Rate The percentage of listeners who listen to episodes from start to finish.
What good looks like for this metric: 60%
Ideas to improve this metric Improve audio quality Create engaging and relevant content Use storytelling techniques Release episodes consistently Ask for listener feedback 3. Average Episode Rating The average rating given by listeners on platforms like Apple Podcasts.
What good looks like for this metric: 4.5 stars
Ideas to improve this metric Ask listeners to rate your podcast Respond to listener reviews Ensure high-quality content Regularly update podcast cover art Interview interesting guests 4. Social Media Engagement The number of likes, shares, comments, and overall interaction on social media posts related to your podcast.
What good looks like for this metric: 500 engagements/post
Ideas to improve this metric Create visually appealing posts Use hashtags effectively Engage with your audience's comments Share behind-the-scenes content Host live Q&A sessions 5. Subscriber Growth Rate The rate at which new listeners subscribe to your podcast over a specific period.
What good looks like for this metric: 10% increase/month
Ideas to improve this metric Promote your podcast on different platforms Run targeted ads Offer exclusive content for subscribers Collaborate with influencers Create a referral programme
← →
1. Average View Duration The average amount of time viewers spend watching each video
What good looks like for this metric: 50-60% of total video length
Ideas to improve this metric Create engaging and concise content Use storytelling to maintain interest Include hooks at the beginning Break long videos with chapters End with strong conclusions 2. Click-Through Rate (CTR) The percentage of viewers who click on the video after seeing the thumbnail and title
What good looks like for this metric: 2-10%
Ideas to improve this metric Design compelling thumbnails Use attention-grabbing titles Optimise descriptions and tags Include numbers or questions in titles A/B test thumbnails and titles 3. Subscriber Growth Rate The rate at which new subscribers are gained over time
What good looks like for this metric: 1-2% increase per month
Ideas to improve this metric Consistently upload new content Engage with subscribers regularly Encourage viewers to subscribe Collaborate with other creators Share content on social media 4. Engagement Rate The percentage of viewers who interact through likes, comments, or shares
What good looks like for this metric: 4-8%
Ideas to improve this metric Ask viewers questions Host giveaways or contests Reply to comments promptly Encourage video sharing Include calls to action 5. Revenue Per Thousand Impressions (RPM) The amount of money earned per 1,000 video views
What good looks like for this metric: $1-$5
Ideas to improve this metric Enable monetization features Diversify income streams Partner with sponsors Increase viewership Offer membership options
← →
Tracking your Content Production Team metrics Having a plan is one thing, sticking to it is another.
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.
A tool like Tability can also help you by combining AI and goal-setting to keep you on track.
More metrics recently published We have more examples to help you below.
Planning resources OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:
Tability's check-ins will save you hours and increase transparency
The best metrics for YouTube Travel Channel