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Seo Strategist metrics and KPIs

What are Seo Strategist metrics?

Crafting the perfect Seo Strategist metrics can feel overwhelming, particularly when you're juggling daily responsibilities. That's why we've put together a collection of examples to spark your inspiration.

Copy these examples into your preferred app, or you can also use Tability to keep yourself accountable.

Find Seo Strategist metrics with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI metrics generator below to generate your own strategies.

Examples of Seo Strategist metrics and KPIs

Metrics for Get More Backlinks

  • 1. Domain Authority (DA)

    Measures the overall strength and reputation of a website on a scale from 1 to 100

    What good looks like for this metric: Typical websites have a DA between 20-70

    Ideas to improve this metric
    • Create high-quality, linkable content
    • Reach out to high-DA sites for backlinks
    • Conduct a competitor analysis for backlink opportunities
    • Utilise social media to promote your content
    • Improve on-page SEO elements

  • 2. Referring Domains

    Counts the number of unique domains linking to your site

    What good looks like for this metric: Aim for an increasing number over time

    Ideas to improve this metric
    • Write guest posts on relevant websites
    • Participate in industry forums and communities
    • Engage in influencer outreach
    • Create shareable infographics
    • Offer free tools or resources on your website

  • 3. Backlink Growth Rate

    Tracks the speed at which new backlinks are acquired

    What good looks like for this metric: Strive for a consistent positive growth

    Ideas to improve this metric
    • Start an email outreach campaign
    • Regularly update and repurpose old content
    • Collaborate with other content creators
    • Publish original research or case studies
    • Monitor backlink profiles for broken links to restore

  • 4. Backlink Quality

    Assesses the quality of individual backlinks, considering factors like DA, relevance, and spam score

    What good looks like for this metric: High-quality backlinks should come from websites with DA above 50

    Ideas to improve this metric
    • Disavow low-quality or spammy backlinks
    • Focus on backlinks from sites relevant to your niche
    • Leverage public relations to gain high-quality links
    • Create content targeting high-authority sites
    • Build relationships with industry leaders

  • 5. Anchor Text Distribution

    Evaluates the variety and relevance of anchor text used in backlinks

    What good looks like for this metric: Aim for a natural and diverse anchor text profile

    Ideas to improve this metric
    • Encourage the use of branded anchor texts
    • Avoid over-optimised anchor text
    • Monitor and adjust anchor text for diversity
    • Ensure contextual relevance of anchor text
    • Include URL and generic anchor texts
backlinksdomain-authorityseo-strategistcontent-marketerseo-teamcontent-creation-team
Implement these metrics

Tracking your Seo Strategist metrics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

More metrics recently published

We have more examples to help you below.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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