The plan titled "Generating the Best Metrics for Backlinks" aims to enhance the acquisition of backlinks by focusing on several key metrics. These metrics include Domain Authority (DA), Referring Domains, Backlink Growth Rate, Backlink Quality, and Anchor Text Distribution. Each metric is crucial for assessing different aspects of a website's backlink profile and overall strength.
For example, Domain Authority gauges the reputation of a website on a scale from 1 to 100, encouraging the creation of high-quality content and outreach to high-authority sites. Referring Domains measure the number of unique websites linking back, promoting strategies like guest posting and influencer engagement to increase this number. The Backlink Growth Rate provides insights into the velocity of backlink acquisition, highlighting the need for continuous content updates and collaboration with other creators.
Finally, Backlink Quality and Anchor Text Distribution ensure that the backlinks are both high in quality and diverse in anchor text, thereby maximizing the SEO benefits. Quality backlinks should ideally come from websites with DA above 50, and diverse anchor text profiles help maintain a natural linking pattern.
Top 5 metrics for Get More Backlinks
1. Domain Authority (DA)
Measures the overall strength and reputation of a website on a scale from 1 to 100
What good looks like for this metric: Typical websites have a DA between 20-70
How to improve this metric:- Create high-quality, linkable content
- Reach out to high-DA sites for backlinks
- Conduct a competitor analysis for backlink opportunities
- Utilise social media to promote your content
- Improve on-page SEO elements
2. Referring Domains
Counts the number of unique domains linking to your site
What good looks like for this metric: Aim for an increasing number over time
How to improve this metric:- Write guest posts on relevant websites
- Participate in industry forums and communities
- Engage in influencer outreach
- Create shareable infographics
- Offer free tools or resources on your website
3. Backlink Growth Rate
Tracks the speed at which new backlinks are acquired
What good looks like for this metric: Strive for a consistent positive growth
How to improve this metric:- Start an email outreach campaign
- Regularly update and repurpose old content
- Collaborate with other content creators
- Publish original research or case studies
- Monitor backlink profiles for broken links to restore
4. Backlink Quality
Assesses the quality of individual backlinks, considering factors like DA, relevance, and spam score
What good looks like for this metric: High-quality backlinks should come from websites with DA above 50
How to improve this metric:- Disavow low-quality or spammy backlinks
- Focus on backlinks from sites relevant to your niche
- Leverage public relations to gain high-quality links
- Create content targeting high-authority sites
- Build relationships with industry leaders
5. Anchor Text Distribution
Evaluates the variety and relevance of anchor text used in backlinks
What good looks like for this metric: Aim for a natural and diverse anchor text profile
How to improve this metric:- Encourage the use of branded anchor texts
- Avoid over-optimised anchor text
- Monitor and adjust anchor text for diversity
- Ensure contextual relevance of anchor text
- Include URL and generic anchor texts
How to track Get More Backlinks metrics
It's one thing to have a plan, it's another to stick to it. We hope that the examples above will help you get started with your own strategy, but we also know that it's easy to get lost in the day-to-day effort.
That's why we built Tability: to help you track your progress, keep your team aligned, and make sure you're always moving in the right direction.
Give it a try and see how it can help you bring accountability to your metrics.
