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tability.ioWhat are Saas Development OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
How you write your OKRs can make a huge difference on the impact that your team will have at the end of the quarter. But, it's not always easy to write a quarterly plan that focuses on outcomes instead of projects.
That's why we have created a list of OKRs examples for Saas Development to help. You can use any of the templates below as a starting point to write your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Saas Development OKRs examples
You'll find below a list of Objectives and Key Results templates for Saas Development. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to enhance SaaS product development in our Tribe team
- ObjectiveEnhance SaaS product development in our Tribe team
- KRReduce client-reported bugs by 15%
- Increase staff training on bug prevention and detection
- Review current client bug reporting system for improvements
- Improve software testing methods before releasing
- KRIncrease new feature releases by 20%
- Prioritize features based on user demand and feasibility
- Implement more efficient project management strategies
- Boost development team's productivity through trainings
- KRImprove customer retention rate by 10%
- Enhance customer service training for staff
- Improve response times to customer inquiries
- Implement a loyalty program rewarding regular customers
OKRs to develop a cloud-based SAAS loyalty product
- ObjectiveDevelop a cloud-based SAAS loyalty product
- KRComplete backend development process meeting 95% of the defined specifications
- Develop and test backend according to specifications
- Finalize defined specifications for backend development process
- Conduct reviews and adjust code to meet 95% specification accuracy
- KRSuccessfully launch a beta version with less than 3% defects reported
- Prioritize and swiftly address reported defects
- Develop comprehensive testing procedures for beta version
- Provide effective channels for reporting software defects
- KRFinalize system specifications and required features by interviewing 20 potential users
- Identify and contact 20 potential system users for interviews
- Conduct interviews to finalize system specifications
- Finalize required features based on user feedback
OKRs to develop an efficient IT Audit SaaS system
- ObjectiveDevelop an efficient IT Audit SaaS system
- KRImplement core functionality with a minimum of 95% uptime by end of period
- Develop robust core functionality with fail-safe mechanisms
- Implement rigorous system testing and debugging
- Set up reliable 24/7 system monitoring
- KRMaintain a customer satisfaction score of at least 80%
- Respond promptly to all customer inquiries and complaints
- Solicit customer feedback to identify potential improvements
- Regularly inspect products/services for quality assurance
- KRAcquire 100 early adopter clients to actively use our platform
- Organize product demonstration webinars for interested users
- Offer exclusive benefits for early adopter commitments
- Develop a targeted marketing campaign for potential early adopters
OKRs to launch a viable, user-friendly SaaS product
- ObjectiveLaunch a viable, user-friendly SaaS product
- KRAchieve a customer satisfaction score of above 85%
- Develop a proactive customer communication strategy for problem resolution
- Implement a customer feedback system to identify improvement areas
- Train staff in customer service protocols and problem-solving
- KRDevelop MVP with essential features by involving 10 beta testers
- Gather and integrate feedback to refine MVP features
- Identify the essential features needed for MVP development
- Recruit 10 beta testers for product evaluation
- KRObtain initial sign ups exceeding 50 customers
- Develop enticing advertising campaign targeting potential customers
- Launch sign-up incentive program or promotional offers
- Maximize reach through social media marketing strategies
OKRs to accelerate user growth for SaaS product
- ObjectiveAccelerate user growth for SaaS product
- KRGrow active user base by 20%
- Enhance product features based on user feedback
- Improve user experience to increase retention rates
- Implement targeted marketing campaigns to attract new users
- KRIncrease monthly recurring revenue by 25%
- Implement a customer referral program
- Develop upselling strategies for existing customers
- Improve product or service pricing strategies
- KRDecrease user churn rate by 15%
- Implement a user feedback system to identify common issues
- Enhance product features based on user preferences
- Develop a personalized customer engagement strategy
OKRs to boost SaaS product activation rates
- ObjectiveBoost SaaS product activation rates
- KRReduce time to activation by 30% through user journey optimization
- Simplify onboarding process with clear, step-by-step instructions
- Improve user interface for easy and quick navigation
- Eliminate non-essential steps in the user journey
- KREnsure 90% of all trials convert to full activations
- Administer follow-up emails post-trial period
- Implement user-friendly tutorials for trial products
- Enhance customer service for trial users
- KRAchieve a 15% increase in new user activations
- Streamline the user onboarding process
- Offer incentives for new user sign-ups
- Develop and implement a comprehensive marketing strategy
OKRs to elevate the NPS score in B2B SaaS by 5%
- ObjectiveElevate the NPS score in B2B SaaS by 5%
- KRReduce customer support resolution time by 20%
- Train customer service agents regularly for efficiency
- Automate repetitive customer inquiries using AI
- Implement live chat for instant customer inquiries resolution
- KRImprove product feature satisfaction by 10% through software enhancements
- Implement software enhancements addressing customer issues
- Evaluate satisfaction improvement post-enhancements
- Identify areas requiring improvements from customer feedback
- KRIncrease the rate of customer feedback collection by 15%
- Train staff on effective customer feedback solicitation
- Offer incentives for customers leaving feedback
- Implement a customer feedback system after each purchase
How to write your own Saas Development OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Saas Development OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Saas Development OKRs
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKR-tracking tool for it.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Saas Development OKR templates
We have more templates to help you draft your team goals and OKRs.
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