Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are Advocacy Team OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
To aid you in setting your goals, we have compiled a collection of OKR examples customized for Advocacy Team. Take a look at the templates below for inspiration and guidance.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Advocacy Team OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Advocacy Team OKRs examples
You'll find below a list of Objectives and Key Results templates for Advocacy Team. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to improve my skills in facilitating and advocating effectively
ObjectiveImprove my skills in facilitating and advocating effectively
KRSuccessfully advocate for at least 3 initiatives, resulting in adoption or change
Present these initiatives to decision-making entities- Identify and fully understand three pertinent initiatives
- Construct comprehensive, persuasive arguments for each initiative
- KRConduct 5 or more team facilitation sessions, attaining a feedback score of 80%+
- Distribute and collect feedback surveys post-sessions
- Implement engaging activities to promote collaboration
- Schedule 5 team facilitation sessions
- KRComplete a certified course on facilitation and advocacy techniques by quarter-end
- Complete and pass all course assignments and exams
- Research credible institutions offering certified facilitation courses
- Enroll in the chosen facilitation and advocacy techniques course
OKRs to boost employee advocacy members' posts frequency
- ObjectiveBoost employee advocacy members' posts frequency
- KRAchieve 20% increase in total posts from employee advocacy members
- Organize weekly brainstorming sessions for content ideas
- Implement a reward system for frequent employee contributors
- Provide training on creating engaging posts
- KRIncrease average post count per member from 2 to 5 by end of quarter
- Implement a bi-weekly challenge encouraging users to post more
- Offer incentives for frequent posting
- Advertise popular discussion topics to engage members
- KROrganize 3 virtual trainings on effective advocacy posting for members
- Schedule and communicate session details to members
- Identify topics for each virtual training sessions
- Select and book appropriate expert trainers
OKRs to enhance customer advocacy throughout our service processes
- ObjectiveEnhance customer advocacy throughout our service processes
- KRReduce customer complaints by 30% through improved service delivery
- Establish a proactive feedback system for customers
- Implement ongoing customer service training for all staff
- Regularly review and update service delivery protocols
- KRIncrease Net Promoter Score (NPS) by 25% initiating customer-first policies
- Offer consistent, high-quality customer support and after-sales service
- Train staff on proactive customer experience strategies and techniques
- Implement customer feedback mechanisms for improved service provision
- KRIncrease customer retention rate by 20% with personalized follow-ups
- Train staff in personalised customer service techniques
- Implement customer tracking software for personalized follow-up
- Create an effective customer feedback system
OKRs to drive adoption of environmental policies by the National Park Service
- ObjectiveDrive adoption of environmental policies by the National Park Service
- KRCollaborate and establish a partnership with 2 environmental nonprofits for lobbying support
- Identify potential environmental nonprofits for partnership
- Formulate and formalize partnership agreement for lobbying support
- Reach out to chosen nonprofits to discuss collaboration potential
- KRSecure 3 meetings with National Park Service decision-makers to propose policy changes
- Reach out to secure meetings with the identified individuals
- Develop a compelling policy-change proposal
- Identify key decision-makers within the National Park Service
- KRGenerate a comprehensive report on 5 successful environmental policies in global parks
- Research and gather details about these policies
- Identify 5 global parks with successful environmental policies
- Compile findings into a comprehensive report
OKRs to enhance the customer advocacy program
- ObjectiveEnhance the customer advocacy program
- KRIncrease overall customer satisfaction rate by 15%
- Implement a comprehensive customer feedback system
- Provide robust training for customer service staff
- Enhance product/service quality based on feedback
- KRReduce customer complaints by 20%
- Implement a proactive customer satisfaction survey
- Revise and enhance company's product or service
- Improve staff training on customer service skills
- KRImprove Net Promoter Score (NPS) by 10 points
- Increase personalization in our customer interactions
- Regularly gather and analyze customer feedback to improve service
- Implement high-quality training programs to enhance customer service skills
OKRs to boost engagement and adoption of B2B2C advocacy program
- ObjectiveBoost engagement and adoption of B2B2C advocacy program
- KRRaise frequency of monthly active users by 25%
- Implement engaging, user-friendly updates to improve user interface
- Implement regular user engagement initiatives
- Launch targeted outreach and promotional campaigns
- KRIncrease unique user logins by 30%
- Improve website or app user interface for better usability
- Implement a user referral program to attract new users
- Promote site or app via targeted social media advertising
- KRImprove user retention rate by 20%
- Conduct regular User Experience (UX) testing and improvements
- Optimize customer service responses and interactions
- Implement personalized user experiences to boost engagement
OKRs to boost driving adoption and advocacy confidence
- ObjectiveBoost driving adoption and advocacy confidence
- KRIncrease driver adoption rates by 15%
- Offer incentives for completing training programs
- Implement reward schemes for long-term commitment
- Enhance recruitment campaigns targeting potential drivers
- KRReduce non-confident driver numbers by 10% with comprehensive training programs
- Launch retraining sessions for non-confident drivers
- Implement regular confident-driving workshops
- Develop comprehensive driving training curriculum
- KRElevate customer advocacy scores by 20% via targeted campaigns
- Implement a customer rewards program for referrals and reviews
- Develop customer-focused campaigns highlighting testimonials and success stories
- Provide regular, personalized follow-ups to build customer loyalty
OKRs to launch a successful employee advocacy program
- ObjectiveLaunch a successful employee advocacy program
- KRMeasure and demonstrate a 15% improvement in brand impact due to advocacy
- Implement customer advocacy strategies effectively
- Identify key metrics for evaluating brand impact
- Analyze and report increased brand impact
- KRTrain 75% of employees on advocacy program within quarter
- Identify suitable advocacy program instructors
- Schedule advocacy training sessions for employees
- Monitor and document participation rates
- KRIncrease internal program adoption by 25%
- Implement incentive schemes for program adoption
- Develop engaging internal communication about program benefits
- Provide comprehensive training for effective program usage
OKRs to drive climate change legislation adoption in Colorado
- ObjectiveDrive climate change legislation adoption in Colorado
- KRSecure 10 meetings with legislative members to discuss proposed Climate Change Bill
- Research contact information for targeted legislative members
- Schedule and confirm meeting times with lawmakers
- Draft persuasive emails advocating for meeting appointments
- KRCollaborate with 5 local environmental organizations for a shared advocacy campaign
- Set dates for collaboration meetings to discuss strategies
- Identify and reach out to five local environmental organizations
- Propose a shared advocacy campaign to each organization
- KRIncrease public support by 20% through targeted social media awareness campaigns
- Develop relevant and engaging content for social media posts
- Implement targeted social media advertising campaigns
- Monitor and adjust campaigns based on public response
OKRs to accelerate customer advocacy through our existing program
- ObjectiveAccelerate customer advocacy through our existing program
- KRImprove program participation by 30% quarterly
- Simplify and streamline program application processes
- Develop and implement a robust marketing strategy to promote program awareness
- Offer incentives to encourage registrations and sustained participation
- KRIncrease each advocate’s referral rate by 20%
- Offer incentives for each successful referral
- Provide personalized training to enhance referral skills
- Implement a comprehensive referral tracking system
- KRIncrease positive social media mentions by 25%
- Improve customer service responses on social media
- Implement a weekly user interaction initiative on all platforms
- Promote user-generated content campaigns
Advocacy Team OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
Your quarterly OKRs should be tracked weekly if you want to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Advocacy Team OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to boost campaign conversion rates via predictive analytics usage
- OKRs to enhance cloud efficiency while managing costs
- OKRs to investigate antibiotic resistance in human health
- OKRs to mentor a junior designer to handle bigger design projects
- OKRs to increase project engagement for delivery excellence
- OKRs to enhance the reliability and availability of end-user hardware