Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are Business Planning OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
We've tailored a list of OKRs examples for Business Planning to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Business Planning OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Business Planning OKRs examples
We've added many examples of Business Planning Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
OKRs to successfully launch the new online business
ObjectiveSuccessfully launch the new online business
KRAttain first 100 customers using targeted digital marketing strategies
Launch email marketing campaigns to engage potential customers
Design targeted social media ad campaigns
Develop a tailored SEO strategy to improve website visibility
KRDevelop robust business plan by researching market, competition, and customer needs
Identify and analyze key competitors in the market
Conduct customer surveys to understand their needs
Incorporate research data into a comprehensive business plan
KRFinalize high-functioning, user-friendly website for business operations
Incorporate user feedback for UI adjustments
Optimize website for all device sizes
Conduct final round of rigorous user experience testing
OKRs to successfully organize 75 engaging tour groups
ObjectiveSuccessfully organize 75 engaging tour groups
KRPartner with 80 local businesses for food, transportation, and attraction packages
Formalize agreements and prepare package details
Identify and list potential local businesses for partnership
Develop and pitch partnership proposals to each business
KROnboard and train at least 10 dedicated tour guides for improved tour quality
Carry out in-depth training for selected individuals
Interview possible candidates for tour guide positions
Assign each guide to specific tour routes
KRFinalize 78 diverse and engaging itineraries to attract a broad audience
Confirm all itinerary dates and destinations
Review and update activities within each itinerary
Finalize and approve all itinerary descriptions
OKRs to successfully launch a small business
ObjectiveSuccessfully launch a small business
KRSecure initial funding of at least $X through personal savings, loans, or investors
Determine available personal savings for business investment
Research loan options and apply where feasible
Begin networking to attract potential investors
KRDevelop a comprehensive business plan by identifying key opportunities and potential risks
Identify key opportunities in your business sector
Analyze potential risks to your business
Draft a comprehensive business plan
KRSecure a location and necessary permits to operate, ensuring regulatory compliance
Establish procedures to assure continuous regulatory compliance
Identify potential operating locations suiting the business requirements
Initiate application process for necessary operating permits
OKRs to establish a successful National Archive Centre business
ObjectiveEstablish a successful National Archive Centre business
KRIdentify and secure a suitable location for the Archive Centre
Finalize lease or purchase agreement for chosen location
Evaluate locations based on accessibility, size, and security
Research potential locations for the Archive Centre
KRSecure agreement from 10+ key stakeholders by end of the quarter
Schedule individual meetings for proposal discussions
Identify and list the top 10+ key stakeholders
Draft an agreement proposal highlighting mutual benefits
KRDevelop a comprehensive business plan with clear projected financials
Create pro forma financial statements
Research and compile essential market data
Draft detailed business strategy
OKRs to acquire proficiency in business analysis as a beginner
ObjectiveAcquire proficiency in business analysis as a beginner
KRExecute two successful business analysis projects under supervision
Develop detailed project plans under supervisor guidance
Identify and define two suitable business analysis projects
Implement projects, ensuring objectives are met successfully
KRGain feedback showing 90% satisfaction from 5 different team members on collaboration skills
Solicit feedback from each team member
Conduct an anonymous survey on collaboration skills
Review and analyze received responses
KRComplete four certified business analysis courses online
Dedicate regular study times and complete all coursework
Enroll in the chosen business analysis courses
Research and select four online certified business analysis courses
OKRs to formulate and Implement a robust Business and Product Strategy
ObjectiveFormulate and Implement a robust Business and Product Strategy
KRImplement and test product strategy with a minimum viable product in 6 weeks
Develop a prototype of the minimum viable product
Implement a detailed product strategy
Conduct rigorous testing and gather feedback
KRDevelop a comprehensive business strategy with measurable goals within 3 weeks
Draft a comprehensive, strategic business plan
Define measurable, time-bound business goals
Research market trends and study competitors for business strategy formulation
KRIdentify and analyse 5 key competitor business strategies within next quarter
Identify 5 main competitors in the market
Analyze each strategy's effectiveness and performance
Research and note down their business strategies
OKRs to penetrate new regions to boost architecture service revenue
ObjectivePenetrate new regions to boost architecture service revenue
KRDevelop a localized business strategy for the chosen geography by week six
Identify target market and relevant dynamics in chosen geography by week two
Construct localized business strategy by week four
Finalize and review strategy for implementation by week six
KRIdentify and analyze 3 potential geographies for expansion within two weeks
Compile list of potential geographic areas for expansion
Analyze demographic data for each potential area
Present findings and recommend best three locations
KRAchieve 10% revenue increase from new geography by the end of the quarter
Develop a strategic marketing plan for penetration
Identify high potential markets within the new geography
Implement sales and distribution channels effectively
OKRs to strengthen strategic alignment across all business units
ObjectiveStrengthen strategic alignment across all business units
KRAchieve 80% positive feedback on strategy understanding in anonymous post-workshop surveys
Develop clear, engaging workshop content to encourage comprehension
Follow-up with explanatory resources post-workshop
Implement interactive sessions promoting feedback and discussion
KRConduct 3 alignment workshops achieving 90% attendance from all departments
Determine workshop times that don't conflict with departmental schedules
Send out clear, concise workshop invites to each department
Follow up with non-respondents to ensure maximum attendance
KRDevelop a cross-functional team from all departments by end of month 1
Set team expectations and goal guidelines
Plan and organize initial team-building activities
Identify potential team members from each department
OKRs to implement disaster recovery plan with RTO under one hour
ObjectiveIncrease disaster recovery efficiency
KRProvide training on disaster recovery procedures to all relevant staff
Evaluate effectiveness of training and adjust as necessary
Identify key stakeholders for disaster recovery training
Develop customized training plan and materials
Schedule and conduct training sessions
KRConduct disaster recovery test bi-monthly
Conduct test scenario walkthrough with all relevant stakeholders
Prepare disaster recovery plan documentation
Analyze results, identify gaps, and update disaster recovery plan accordingly
Execute disaster recovery test to validate plan and processes
KRReduce RTO to under one hour
Improve network bandwidth and reliability
Implement automated backup system
Test Disaster Recovery Plan regularly
Increase server redundancy
KREnsure all critical systems are covered in the recovery plan
Identify all critical systems
Develop recovery strategies for critical systems
Determine the impact of system downtime
Test the recovery plan for critical systems
OKRs to streamline corporate general and administrative expenses
ObjectiveStreamline corporate general and administrative expenses
KRSlash administrative costs by 15% through process improvements
Implement automation technology for routine tasks
Conduct training on new streamlined processes
Identify inefficiencies in current administrative processes
KRIncrease revenue to cost ratio by 20% via strategic resource allocation
Continually monitor and adjust resource allocation
Redistribute resources to maximize efficiency
Identify profitable and underutilized resources
KRImplement cost control mechanisms reducing overspending by 10%
Identify areas of excessive spending within current budget
Develop and implement cost control policies
Monitor and record savings from implemented policies
Business Planning OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated Business Planning OKR dashboards

OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, you can move to Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Business Planning OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to enhance IT Helpdesk Support and Data Analysis for IT Projects
OKRs to improve efficiency and profitability of lab supply store
OKRs to ensure optimal functionality of database servers through routine checks
OKRs to successfully launch website version 2
OKRs to develop proficiency in TypeScript
OKRs to engage with customers on their most requested features