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What are Business Development Manager OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
We've tailored a list of OKRs examples for Business Development Manager to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Business Development Manager OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Business Development Manager OKRs examples
You'll find below a list of Objectives and Key Results templates for Business Development Manager. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to secure two contracts with value at least $300,000
ObjectiveSecure two contracts with value at least $300,000
KRSuccessfully negotiate and close at least two contracts valued above $150,000 each
Research and identify potential high-value clients- Develop customized proposals for each client
- Conduct persuasive negotiation meetings
- KRConduct 30 business proposal presentations for potential clients
- Schedule and execute 30 presentations
- Create and refine business proposal presentations
- Identify and research 30 potential clients for proposals
- KRIdentify and reach out to 50 potential clients by the end of the quarter
- Send outreach messages to each potential client
- Draft a personalized outreach message for each contact
- Create a list of 50 potential clients relevant to our business
OKRs to drive Business Expansion in Saudi Arabia's school sector
- ObjectiveDrive Business Expansion in Saudi Arabia's school sector
- KRObtain 10 new client contracts from GCC school sector
- Research potential GCC school sector clients
- Develop and send proposals to identified schools
- Follow-up meetings, negotiate, and finalize contracts
- KRSecure 30 new successful B2B interactions with GCC schools
- Follow-up with proposals to close on agreements
- Send tailored partnership proposals to identified schools
- Identify 50 GCC schools as potential B2B partners
- KRIncrease lead generation by 40% through tailored marketing and sales outreach
- Develop personalized marketing campaigns targeting potential leads
- Intensify sales outreach efforts with tailored proposals
- Enhance data analysis to identify and reach untapped markets
OKRs to strengthen professional relationships and increase network reach
- ObjectiveStrengthen professional relationships and increase network reach
- KRInitiate contact with 30 potential collaborations or networking opportunities by end of period
- Send out the initiation messages/emails
- Draft personalized initiation messages or emails
- Identify 30 potent networking opportunities or collaborations
- KRConduct 10 relationship building sessions with current contacts to strengthen bonds
- Prepare relevant topics and questions for each session
- Identify 10 current contacts for relationship building sessions
- Schedule meetings with each contact for a session
- KRHost 4 professional networking events to enhance communication
- Identify suitable venues for hosting networking events
- Secure guest speakers or facilitators
- Design and distribute event invitations
OKRs to to establish ourselves as the premier internet service provider in the state
- ObjectiveTo establish ourselves as the premier internet service provider in the state
- KRLaunch 5 new corporate partnerships to expand B2B services
- Identify potential corporations for partnership opportunities
- Develop and present tailored partnership proposals
- Negotiate agreements and finalize partnerships
- KRIncrease total number of active subscriptions by 25%
- Enhance customer service and support
- Launch targeted promotional campaigns
- Implement referral incentives for existing subscribers
- KRReduce customer response and resolution time by 30%
- Train customer service reps in efficient problem-solving
- Streamline our customer complaint process
- Implement automated customer service responses
OKRs to secure new clientele from three distinct sectors
- ObjectiveSecure new clientele from three distinct sectors
- KRIdentify and establish contacts with 50 potential clients from different industries
- Research diverse industries to identify 50 potential clients
- Initiate contact with potential clients via email or phone
- Arrange and conduct initial client meetings or presentations
- KRSuccessfully pitch services to at least 30% of the identified potential clients
- Schedule and conduct efficient, persuasive pitch meetings
- Develop and refine customized service pitch for each client
- Identify and research potential clients' needs and interests
- KRConvert 15% of pitched potential clients into signed contracts
- Train team in negotiation techniques to secure contracts
- Enhance proposals with detailed, customized solutions for each client
- Improve follow-up strategies to maintain contact post-pitch
OKRs to secure high-value sponsorships for our basketball team
- ObjectiveSecure high-value sponsorships for our basketball team
- KRIncrease overall sponsorship revenue by 20%
- Implement a referral program for current sponsors
- Identify and reach out to 30% more potential sponsors
- Enhance sponsorship packages to increase value
- KRIdentify and engage with 40 potential sponsors by end of Q2
- Research and create a list of 40 potential sponsors in the relevant industry
- Draft and send personalized proposal emails to each sponsor
- Follow up with each potential sponsor regularly until engagement
- KRSecure commitments from at least 5 new sponsors with substantial value
- Prepare a compelling sponsorship proposal
- Identify potential sponsors and research their interests
- Arrange meetings to discuss and secure sponsorships
OKRs to become India's leading notice management platform
- ObjectiveBecome India's leading notice management platform
- KRIncrease user base by 30% through targeted marketing and user engagement strategies
- Implement a targeted marketing campaign
- Analyze campaign results for performance insight
- Enhance user engagement strategies
- KRForm strategic partnerships with five major corporations for platform usage
- Identify potential corporations for strategic partnerships
- Develop a persuasive partnership proposal
- Schedule and initiate partnership meetings
- KRImplement innovative features leading to 20% improvement in user retention rate
- Measure and analyze the improvement in user retention rate
- Conduct user research to identify potential innovative features
- Develop and implement selected features into the platform
OKRs to deepen WIMU penetration in Latin America using the marketing-influenced deals approach
- ObjectiveDeepen WIMU penetration in Latin America using the marketing-influenced deals approach
- KRAcquire 25 new WIMU partner memberships by end of quarter
- Outline and implement a referral reward program
- Organize partnership outreach events or webinars
- Create a compelling WIMU partner membership marketing campaign
- KRIncrease cross-border WIMU deals by 30% quarter-over-quarter
- Strengthen relationships with cross-border partners
- Develop and implement targeted marketing strategies
- Identify potential markets and analyse their success potential for WIMU deals
- KREnhance marketing campaign's reach to hit 200,000 engagements across Latin America
- Research popular social platforms in Latin America
- Create engaging content tailored to the demographic
- Implement targeted paid advertisements
OKRs to participate in project formulation and business case development
- ObjectiveParticipate in project formulation and business case development
- KRContribute towards developing 2 business cases impacting project decisions
- Identify key objectives for each proposed business case
- Lay out potential impacts on project decisions
- Prepare detailed presentations summarizing each case
- KRGain proficient understanding of 4 unique business case models
- Research and study 4 diverse business case models
- Analyze strengths and weaknesses of each model
- Apply learned concepts to real-world business scenarios
- KREngage in 3 distinct project formulation processes by end of the quarter
- Identify potential projects to formulate
- Outline the key objectives for each project
- Finalize and document all project plans
OKRs to boost success through strategic Partnerships & Collaborations
- ObjectiveBoost success through strategic Partnerships & Collaborations
- KRImplement joint projects with at least two existing partners to increase shared value
- Initiate project roll-outs with the identified partners
- Develop project plans, including shared responsibilities
- Identify potential shared value projects with current partners
- KRForm a minimum of 3 new strategic partnerships with clear mutual benefits
- Initiate contact and begin negotiations
- Identifying potential partners aligning with our business goals
- Drafting proposal highlighting mutual benefits
- KRIncrease partnership satisfaction rate to over 90% through timely communication and mutual support
Business Development Manager OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Business Development Manager OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to improve and maintain stakeholder satisfaction
- OKRs to successfully migrate on-premises infrastructure to cloud service
- OKRs to streamline business structure and set timeline for team's objectives
- OKRs to enhance and refine presentation skills
- OKRs to build a high-quality MVP product for the targeted market segment
- OKRs to strengthen HR compliance and DEI program adherence in Kenya