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OKR template to boost overall website conversion rate

public-lib · Published 4 months ago

Your OKR template

The OKR aims to increase the overall conversion rate of the website. Objectives are split into decreasing the website's bounce rate by 15%, improving the customer checkout process and increasing the landing page's click-through rate by 20%.

Initiatives for lowering the bounce rate focus on enhancing the website's design for smoother navigation, implementing engaging content, and optimizing the page load time. A better website experience and faster access to information would ensure that visitors stay longer on the website.

To boost the completion rate in the checkout process by 25%, the strategies include implementing visible progress indicators, diversifying and simplifying payment options, and redesigning the checkout page for improved intuitiveness and speed, which should make it easier and more compelling for customers to finalize their purchase.

The initiatives to improve the landing page's click-through rate are designed to entice more users to explore other parts of the site. They focus on improving content readability and layout design, conducting A/B tests to further optimize user experience, and adding persuasive call-to-actions.
  • ObjectiveObjectiveBoost overall website conversion rate
  • Key ResultKRDecrease website bounce rate by 15%
  • TaskImprove website design for smooth user navigation and experience
  • TaskImplement engaging, high-quality content relevant to the target audience
  • TaskOptimize page load time to ensure quick access
  • Key ResultKRImprove customer checkout process to increase completion by 25%
  • TaskImplement clear progress indicators
  • TaskAdd diverse and easy payment options
  • TaskRevise checkout design for intuitiveness and speed
  • Key ResultKRIncrease landing page click-through rate by 20%
  • TaskImprove content readability and layout design
  • TaskConduct A/B testing to optimize user experience
  • TaskAdd engaging call-to-action buttons or icons
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

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