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OKR template to successfully launch and sell my online course

public-lib · Published 8 months ago

Your OKR template

The OKR aims to successfully launch and sell an online course. The measure of success is attracting 1000 potential buyers through strategic social media marketing. This will be achieved by developing tailored content for social media platforms, running targeted paid advertising campaigns on Facebook and Instagram, and consistently engaging with followers.

The second objective focuses on the creation of a high-converting landing page. Three design variations will undergo A/B testing and the results analyzed to identify the design with the highest conversion rate. This focus on experimentation is geared towards boosting the effectiveness of the sale page.

The final objective on the roadmap focuses on sales. The aim is to sell 100 courses at full price within the first two weeks after launch. This will be pursued through the offering of an exclusive bonus for immediate sign-ups, a comprehensive, high-engagement marketing campaign, and utilizes both email and social media for marketing.

The combination of strategic social marketing, optimizing landing page designs, and comprehensive sales initiatives, forms an integrated approach towards the successful launch of the online course. The ultimate outcome would be to generate significant interest, attract potential buyers, convert them efficiently, and finally achieve robust sales.
  • ObjectiveObjectiveSuccessfully launch and sell my online course
  • Key ResultKRAttract 1000 potential buyers through strategic social media marketing
  • TaskDevelop attention-grabbing content tailored for various social media platforms
  • TaskImplement targeted paid advertising campaigns on Facebook and Instagram
  • TaskEngage with followers consistently to build a community and generate leads
  • Key ResultKRDevelop high-converting landing page for course by testing 3 design variations
  • TaskAnalyze test results and choose highest-converting design
  • TaskImplement A/B testing for each design variation
  • TaskCreate three distinct design variations for the landing page
  • Key ResultKRAchieve 100 course sales at full price within the first two weeks of launch
  • TaskOffer an exclusive bonus for immediate sign-ups
  • TaskDevelop a comprehensive, high-engagement marketing campaign
  • TaskUtilize both email and social media for marketing
Use in Tability

How to edit and track OKRs with Tability

You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.

Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.

With Tability you can:

  • Use AI to draft a complete set of OKRs in seconds
  • Connect your OKRs and team goals to your project
  • Automate reporting with integrations and built-in dashboard

Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.

The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.

Step 1. Sign up for a free Tability account

Go tohttps://tability.app/signup and create your account (it's free!)

Step 2. Create a plan

Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.

Tability Import Options

Step 3. Use the magic importer

Click on Use magic import to open up the Magic Import modal.

Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.

Copy from the template

Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!

Importing from text

Now, just click on Import from text and let the magic happen.

Tability editor with imported content

Once your example is in the plan editor, you will be able to:

  • Edit the objectives, key results, and tasks
  • Click on the target 0 → 100% to set better target
  • Use the tips and the AI to refine your goals

Step 4. Publish your plan

Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.

Publish import

From there you will have access to all the features that will help you and your team save hours with OKR reporting.

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