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What are Strategic Development OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.
We have a collection of OKRs examples for Strategic Development to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Strategic Development OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Strategic Development OKRs examples
You'll find below a list of Objectives and Key Results templates for Strategic Development. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to implement effective annual success plans
ObjectiveImplement effective annual success plans
KRGet 80% positive feedback on implemented success plans from account holders
Regularly solicit feedback on the success plan from account holders- Adjust and improve the success plan based on the collected feedback
- Implement a robust, customer-focused success plan for account holders
- KREstablish rapport with 10 unique strategic account drivers
- Initiate contact, introduce self, and establish connection
- Identify and research 10 key strategic account drivers
- Maintain regular communication and demonstrate understanding of their business needs
- KRDevelop and solidify 5 long-term strategies for major accounts
- Identify top 5 major accounts needing strategic development
- Regularly review and revise strategies to assure ongoing effectiveness
- Establish strategies focusing on long-term client growth and retention
OKRs to successfully manage strategic partnership
OKRs to boost new businesses by converting top-tier leads through strategic outreach
- ObjectiveBoost new businesses by converting top-tier leads through strategic outreach
- KRIncrease lead generation by 40% through optimized marketing campaigns
- Implement SEO strategies in content creation
- Initiate targeted email marketing campaigns
- Optimize social media platforms for customer engagement
- KRAchieve 30% conversion rate of high-quality leads into viable business opportunities
- Implement targeted marketing strategies for high-quality leads
- Improve follow-up tactics with potential customers
- Personalize business proposals for prospective clients
- KRExpand outreach effectiveness by 50% to drive lead engagement
- Develop and implement a targeted social media marketing strategy
- Launch referral program to incentivise current customers for word-of-mouth promotion
- Increase frequency of engaging email newsletters to potential leads
OKRs to formulate and Implement a robust Business and Product Strategy
- ObjectiveFormulate and Implement a robust Business and Product Strategy
- KRImplement and test product strategy with a minimum viable product in 6 weeks
- Develop a prototype of the minimum viable product
- Implement a detailed product strategy
- Conduct rigorous testing and gather feedback
- KRDevelop a comprehensive business strategy with measurable goals within 3 weeks
- Draft a comprehensive, strategic business plan
- Define measurable, time-bound business goals
- Research market trends and study competitors for business strategy formulation
- KRIdentify and analyse 5 key competitor business strategies within next quarter
- Identify 5 main competitors in the market
- Analyze each strategy's effectiveness and performance
- Research and note down their business strategies
OKRs to enhance strategic alignment across the organization towards business goals
- ObjectiveEnhance strategic alignment across the organization towards business goals
- KRIncrease strategic goal awareness by conducting 3 cross-departmental workshops
- Communicate workshop details to all departments
- Identify appropriate workshop topics that align with strategic goals
- Plan and schedule cross-departmental workshops
- KRImplement a responsive tracking system for goal assessment and adjustment
- Test implementation and adjust accordingly
- Develop framework based on research findings
- Research various existing goal tracking systems
- KRAchieve 20% improvement in goal alignment as assessed by year-end staff survey
- Initiate feedback sessions after each project completion
- Implement regular alignment check-ins between teams and management
- Conduct workshops on effective goal setting and alignment strategies
OKRs to drive business expansion through innovative strategies
- ObjectiveDrive business expansion through innovative strategies
- KRSecure two strategic partnerships for innovation collaboration
- Reach out initiating discussions for collaboration
- Negotiate and finalize partnership agreements
- Identify potential partners aligned with our innovation goals
- KRIncrease innovation portfolio returns by at least 20%
- Expand business partnerships for diverse insights
- Invest in research and employee training programs
- Implement new technologies to optimize processes
- KRDevelop and initiate 3 new high-impact innovative projects
- Formulate project plans detailing the execution strategy
- Initiate the projects by gathering necessary resources
- Identify potential areas for high-impact innovative projects
OKRs to elevate partner game development solutions end-to-end
- ObjectiveElevate partner game development solutions end-to-end
- KRSign 15 new strategic partnerships for game development solutions
- Prepare robust partnership proposal highlighting mutual benefits
- Initiate contact and negotiate agreements
- Identify potential partners within game development sector
- KRImplement 5 scaled solutions contributing to partners' development lifecycle efficiency
- Deploy, monitor, and refine these solutions in partners' systems
- Identify areas in partners' development lifecycle needing efficiency solutions
- Design and test five scalable efficiency-boosting solutions
- KRSuccessfully retire and replace 3 outdated solutions with innovative alternatives
- Implement and transition to new solutions
- Research and select innovative alternative solutions
- Identify three outdated solutions requiring replacement
OKRs to boost success through strategic Partnerships & Collaborations
- ObjectiveBoost success through strategic Partnerships & Collaborations
- KRImplement joint projects with at least two existing partners to increase shared value
- Initiate project roll-outs with the identified partners
- Develop project plans, including shared responsibilities
- Identify potential shared value projects with current partners
- KRForm a minimum of 3 new strategic partnerships with clear mutual benefits
- Initiate contact and begin negotiations
- Identifying potential partners aligning with our business goals
- Drafting proposal highlighting mutual benefits
- KRIncrease partnership satisfaction rate to over 90% through timely communication and mutual support
OKRs to successful Business Launch in Africa
- ObjectiveSuccessful Business Launch in Africa
- KRAchieve product engagement from 10,000 unique African users
- Offer tailored user-support services in local languages
- Partner with African influencers for product endorsements
- Develop user-centered, localized marketing strategies for African markets
- KRForge and establish 3 strategic local partnerships by quarter end
- Identify potential local businesses for partnership opportunities
- Arrange meetings to discuss potential collaborations
- Negotiate terms and finalize partnership agreements
- KRGain a 5% market share in the chosen African region
- Establish relationships with local distribution channels for product accessibility
- Develop a targeted marketing strategy focusing on the identified local interests
- Conduct market research to understand local customer preferences and buying habits
OKRs to become India's leading notice management platform
- ObjectiveBecome India's leading notice management platform
- KRIncrease user base by 30% through targeted marketing and user engagement strategies
- Implement a targeted marketing campaign
- Analyze campaign results for performance insight
- Enhance user engagement strategies
- KRForm strategic partnerships with five major corporations for platform usage
- Identify potential corporations for strategic partnerships
- Develop a persuasive partnership proposal
- Schedule and initiate partnership meetings
- KRImplement innovative features leading to 20% improvement in user retention rate
- Measure and analyze the improvement in user retention rate
- Conduct user research to identify potential innovative features
- Develop and implement selected features into the platform
Strategic Development OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Strategic Development OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to boost the success rate of competitive grant applications
- OKRs to improve business acumen through literature
- OKRs to reach 10000 TikTok followers
- OKRs to achieve stable and high-performance system operation with minimal speed complaints
- OKRs to successfully complete the GPU component
- OKRs to strengthen cross-functional team collaboration