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tability.ioWhat are NPS OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We have a collection of OKRs examples for NPS to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.
If you want to learn more about the framework, you can read our OKR guide online.
NPS OKRs examples
We've added many examples of NPS Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
OKRs to improve customer satisfaction to boost NPS score
- ObjectiveImprove customer satisfaction to boost NPS score
- KRAchieve a 20% decrease in negative customer feedback
- Develop a faster and more effective complaint resolution system
- Conduct regular staff training on customer service skills
- Implement rigorous quality checks before product shipment
- KRIncrease customer response rate to NPS surveys by 25%
- Incorporate customer incentives for completing NPS surveys
- Personalize survey-invitations to enhance recipient engagement
- Improve survey design for easier completion and comprehension
- KRReduce churn rate by 10% through enhanced customer service
- Develop loyalty programs to foster customer retention
- Improve customer service training for all support staff
- Implement feedback system for continual service improvement
OKRs to improve Advisory NPS through baseline measurement and analysis
- ObjectiveImprove Advisory NPS through baseline measurement and analysis
- KRDevelop and implement targeted improvement strategies based on Advisory NPS insights
- Implement the planned improvement strategies systematically
- Analyze Advisory NPS feedback to identify areas for improvement
- Develop strategies to address identified weaknesses
- KRConduct customer satisfaction survey to gather Advisory NPS data
- Develop a comprehensive customer satisfaction survey
- Send survey to existing advisory customers
- Analyze survey results for NPS data
- KRAnalyze and compare Advisory NPS scores across different customer segments
- Analyze Advisory NPS scores for each segment
- Categorize customers into different segments
- Compare NPS scores across all segments
OKRs to land and expand through product stickiness
- ObjectiveLand and expand through product stickiness
- KRReduce churn rate by 50%
- KRDouble our ARPC(Average revenue per customer)
- KRIncrease NPS rating by 10
- KRImprove results of Onboarding survey by 25%
OKRs to improve customer satisfaction
- ObjectiveAchieve next level customer love ❤️
- KRGet 15 new 5-star ratings on G2 Crowd
- Reach out to users high NPS feedback asking for review
- KRReduce the number of weekly support tickets by 50%
- Create a self serve documentation portal
- KRImprove the NPS score from 12 to 20
- Create a list of 15 highly requested features to implement
OKRs to enhance NPS for improved user engagement and risk identification
- ObjectiveEnhance NPS for improved user engagement and risk identification
- KRImplement 2 new user engagement strategies based on NPS feedback evaluation
- Analyze NPS feedback to identify areas needing improvement
- Develop two new user engagement strategies
- Implement and test new strategies
- KRIncrease NPS response rate by 20% through personalized, engaging survey communication
- Customize survey wording to reflect individual customer experiences
- Train the team on engagement and personalized communication techniques
- Implement engaging, visually appealing survey designs
- KRConduct detailed analysis of 25% more low-scoring NPS responses for risk identification
- Conduct thorough analysis on these responses
- Identify potential risks from these analyses
- Identify 25% more low-scoring NPS responses
OKRs to turn users into true fans
- ObjectiveTurn our users into true fans
- KRIncrease usage rate per account from 40% to 70%
- Publish best practice guides to help onboard new users
- Interview 20 customers to understand what's missing for full rollout
- Create drip feed to keep users engage with the product
- KRImprove NPS score from 25 to 50
- Run UX debt sprint to polish the existing UI
- Schedule 20 customer interviews to understand gaps in features
- KRIncrease our G2 Review score from 4.2 to 4.8
- Read existing reviews and summarize improvement requests
- Tackle top 5 issues mentioned by users
OKRs to boost CSAT, CES, and NPS scores via chat channel
- ObjectiveBoost CSAT, CES, and NPS scores via chat channel
- KRIncrease CSAT score by 15% through improving chat-response efficiency
- Regularly analyze chat data to identify bottlenecks
- Train customer service reps for faster issue resolution
- Implement a chatbot for instant, accurate responses to common queries
- KRAchieve a 20% rise in NPS score by refining chat support quality
- Regularly review and update chat scripts for clarity
- Implement chat support training on customer service skills
- Introduce a quality assurance process for chat interactions
- KRDecrease CES by 10% by enhancing chat interface usability
- Simplify chat interface design for seamless navigation
- Improve response speed within the chat interface
- Provide clear instructions and tooltips on chat features
OKRs to elevate the NPS score in B2B SaaS by 5%
- ObjectiveElevate the NPS score in B2B SaaS by 5%
- KRReduce customer support resolution time by 20%
- Train customer service agents regularly for efficiency
- Automate repetitive customer inquiries using AI
- Implement live chat for instant customer inquiries resolution
- KRImprove product feature satisfaction by 10% through software enhancements
- Implement software enhancements addressing customer issues
- Evaluate satisfaction improvement post-enhancements
- Identify areas requiring improvements from customer feedback
- KRIncrease the rate of customer feedback collection by 15%
- Train staff on effective customer feedback solicitation
- Offer incentives for customers leaving feedback
- Implement a customer feedback system after each purchase
OKRs to create a successful MVP
- ObjectiveCreate a successful MVP
- KROur NPS is above 40 with early adopters
- Identify and solve top 5 improvement requests
- Sign up for Wootric to get NPS feedback
- KROur 8-week retention rate is above 30%
- KR60% of users complete their onboarding process
OKRs to achieve higher NPS and CSAT ratings
- ObjectiveAchieve higher NPS and CSAT ratings
- KRProvide training for customer service team to improve problem-solving and communication skills
- Schedule and administer training sessions
- Identify the skill gaps among the customer service team members
- Find or develop a suitable training programme
- KRImplement a feedback system to address customer concerns proactively
- Train staff on handling and implementing feedback
- Develop a user-friendly online platform for customer feedback
- Regularly review and address customer feedback
- KRIncrease customer satisfaction by 10% through optimizing service processes
- Implement customer feedback system for service improvement suggestions
- Conduct staff training on customer relations and service efficiency
- Streamline service processes to minimize customer waiting times
How to write your own NPS OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
NPS OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your NPS OKRs
Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More NPS OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to enhance efficiency and productivity in development within the team OKRs to increase the volume and quality of event sponsorships OKRs to enhance the verification process of paraprofessional claims OKRs to enhance the quality and comprehensibility of technical documentation OKRs to successfully achieve pipeline target of $10,000,000 OKRs to create a robust Social Media Volunteer Team for improved visibility and donor awareness