Get Tability: OKRs that don't suck | Learn more →

10 OKR examples for Mobile Developer

Write perfect OKRs with Tability AI – try it free with 5k credits

Use Tability to generate OKRs and initiatives in seconds.

tability.io

What are Mobile Developer OKRs?

The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.

Creating impactful OKRs can be a daunting task, especially for newcomers. Shifting your focus from projects to outcomes is key to successful planning.

We have curated a selection of OKR examples specifically for Mobile Developer to assist you. Feel free to explore the templates below for inspiration in setting your own goals.

If you want to learn more about the framework, you can read our OKR guide online.

Mobile Developer OKRs examples

We've added many examples of Mobile Developer Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.

Hope you'll find this helpful!

OKRs to mobile and QR code integration

    OKRs to improve web and mobile user experience parity

    • ObjectiveImprove web and mobile user experience parity
    • KRIncrease the number of user interactions per session on web and mobile by 15%
    • TaskUtilize personalized recommendations and tailored notifications to engage users and promote interaction
    • TaskOptimize the user interface to enhance navigation and encourage exploring the platform
    • TaskImplement gamification elements to motivate users and incentivize repeat interactions
    • TaskImprove content quality and relevance to increase user engagement and time spent on platform
    • KRReduce the number of critical bugs reported on web and mobile by 30%
    • TaskProvide regular training to the development team on best practices for bug prevention
    • TaskImprove communication between developers and QA team to address critical bug issues efficiently
    • TaskImplement automated testing to catch critical bugs early in the development process
    • TaskConduct thorough code reviews for web and mobile apps before deployment
    • KRIncrease user satisfaction rating for web and mobile platforms by 10%
    • TaskImprove user interface design to enhance user experience and navigation
    • TaskProvide personalized and responsive customer support to address user inquiries and concerns
    • TaskConduct user surveys and gather feedback to identify pain points and areas for improvement
    • TaskImplement faster loading times and optimize performance for seamless user interaction
    • KRDecrease average load time for mobile devices by 20%
    • TaskOptimize server response time by identifying and resolving any bottlenecks or performance issues
    • TaskMinify CSS and JavaScript files to reduce their file size and improve loading times
    • TaskImplement caching mechanisms to store and deliver frequently accessed data more efficiently
    • TaskOptimize images by compressing and reducing their file sizes without loss of quality

    OKRs to improve mobile app reusability throughout the organization

    • ObjectiveImprove mobile app reusability throughout the organization
    • KRConduct training for 100% of developers on efficient app component reusability practices
    • TaskDevelop a comprehensive reusability practices training program
    • TaskMonitor and evaluate the training's effectiveness
    • TaskSchedule training sessions for all developers
    • KRReduce app feature duplication by 80% through consolidation efforts
    • TaskImplement the consolidation plan in the app
    • TaskCreate a concise plan for feature consolidation
    • TaskIdentify features with duplication in the app
    • KRImplement shared framework to universalize 75% of mobile app functionalities
    • TaskIntegrate framework into 75% of mobile apps
    • TaskDevelop a shared framework integrating these commonalities
    • TaskIdentify common functionalities across existing mobile apps

    OKRs to improve mobile user experience for our ecommerce website

    • ObjectiveImprove mobile user experience for our ecommerce website
    • KRIncrease mobile navigation efficiency by reducing clicks by 20%
    • TaskImprove search capabilities for user-friendly results
    • TaskImplement quick-access shortcuts for key functions
    • TaskSimplify menus to decrease depth and complexity
    • KRDecrease mobile page load time by 30%
    • TaskMinimize use of heavy code and unnecessary plugins
    • TaskImplement effective caching and content delivery network (CDN)
    • TaskOptimize images for faster loading
    • KRImprove mobile conversion rate by 15%
    • TaskOptimize site for mobile usability and readability
    • TaskEnhance mobile site speed and overall user experience
    • TaskImplement user-friendly mobile checkout process

    OKRs to grow the user base via organic mobile acquisition

    • ObjectiveGrow the user base via organic mobile acquisition
    • KRReduce mobile app attrition rate by 10%
    • TaskImplement user feedback to improve app design and functionality
    • TaskOptimize app performance to prevent crashes and lags
    • TaskDevelop engaging in-app activities or rewards
    • KRAchieve 20% increase in app downloads from organic sources
    • TaskEncourage user ratings and reviews on app store
    • TaskOptimize the app store description with relevant keywords
    • TaskShare app links on all social media platforms
    • KRImprove mobile app store optimization to boost visibility by 30%
    • TaskResearch and incorporate relevant high-ranking keywords in app description
    • TaskUpdate app regularly to fix bugs and improve performance
    • TaskEncourage users to rate and review the app

    OKRs to launch a user-friendly mobile app for the retail company

    • ObjectiveLaunch a user-friendly mobile app for the retail company
    • KRAchieve 500 successful app downloads within the first week of release
    • TaskDevelop a robust marketing strategy targeting potential users
    • TaskCollaborate with influencers for app promotion
    • TaskOffer introductory rewards for early downloads
    • KRComplete app testing with less than 1% errors
    • TaskContinually improve app based on testing feedback
    • TaskImplement comprehensive quality assurance procedures for the app
    • TaskRegularly conduct detailed error checking processes
    • KRDevelop a fully functional prototype by securing design sign-off in two weeks
    • TaskObtain design sign-off from relevant authorities
    • TaskFinalize and confirm initial design of the prototype
    • TaskConstruct the fully functional prototype

    OKRs to enhance the performance and usability of the technical website

    • ObjectiveEnhance the performance and usability of the technical website
    • KRDecrease bounce rate by 35% through optimization of landing pages
    • TaskOptimize loading speed for enhanced user experience
    • TaskImplement relevant, attention-grabbing headlines on all landing pages
    • TaskProvide clear, engaging calls to action
    • KRImprove website load time by 30% to boost user experience
    • TaskEnable compression to reduce your HTTP response time
    • TaskOptimize images and videos for quicker on-page load time
    • TaskRemove unnecessary plugins that may slow website speed
    • KRIncrease the site's mobile responsiveness rank by 40%
    • TaskOptimize images and text sizes for mobile view
    • TaskSpeed up load times to improve mobile usability
    • TaskImplement a responsive design for better mobile adaptation

    OKRs to enhance app performance for a smoother user experience

    • ObjectiveImprove app performance and user experience
    • KRIncrease app responsiveness by optimizing code and improving server speed
    • KRDecrease crash rate by 15% through bug fixing and testing
    • KRAchieve at least 4-star rating and positive feedback in app stores
    • KRReduce app loading time by 20%

    OKRs to enhance mobile app quality through effective mobile testing

    • ObjectiveEnhance mobile app quality through effective mobile testing
    • KRIncrease our mobile app's user-interface test coverage to 90%
    • TaskImplement and regularly update these tests
    • TaskIdentify gaps in current user-interface test coverage
    • TaskDevelop comprehensive testing procedures for missing areas
    • KRReduce app crash rates by 30% through rigorous stress tests
    • TaskConduct extensive stress tests on the application
    • TaskImplement improvements and verify effectiveness
    • TaskIdentify and fix underlying app instability issues
    • KRImprove bug detection by 40% with automated test scripts implementation
    • TaskMeasure improvement in bug detection regularly
    • TaskDevelop and implement appropriate test scripts
    • TaskIdentify critical modules that require automated testing

    OKRs to validate problem-solution fit for our new mobile application

    • ObjectiveValidate problem-solution fit for our new mobile application
    • KRAchieve a 15% conversion rate in the app’s test market
    • TaskDevelop targeted marketing campaigns to attract users
    • TaskImprove app’s user interface for enhanced user experience
    • TaskImplement A/B testing to optimize conversion methods
    • KRReduce major app usability complaints by 30% based on customer reports
    • TaskAnalyze customer reports to pinpoint main usability issues
    • TaskImplement changes and visibly track improvement
    • TaskPrioritize fixing identified issues based on frequency
    • KRConduct 50 customer interviews to gather direct feedback on app usage
    • TaskPrepare comprehensive interview questions
    • TaskIdentify and select 50 customers using the app
    • TaskSchedule and conduct customer interviews

    How to write your own Mobile Developer OKRs

    1. Get tailored OKRs with an AI

    You'll find some examples below, but it's likely that you have very specific needs that won't be covered.

    You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.

    Tability will then use your prompt to generate a fully editable OKR template.

    Watch the video below to see it in action 👇

    Option 2. Optimise existing OKRs with Tability Feedback tool

    If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.

    AI feedback for OKRs in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

    Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

    You can then decide to accept the suggestions or dismiss them if you don't agree.

    Option 3. Use the free OKR generator

    If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.

    Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.

    Mobile Developer OKR best practices

    Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

    Here are a couple of best practices extracted from our OKR implementation guide 👇

    Tip #1: Limit the number of key results

    Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.

    We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

    Tip #2: Commit to weekly OKR check-ins

    Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.

    Being able to see trends for your key results will also keep yourself honest.

    Tip #3: No more than 2 yellow statuses in a row

    Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

    As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

    Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

    How to track your Mobile Developer OKRs

    Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:

    Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.

    If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

    More Mobile Developer OKR templates

    We have more templates to help you draft your team goals and OKRs.

    Table of contents