Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are Startup Launch OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.
We have a collection of OKRs examples for Startup Launch to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Startup Launch OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
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Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Startup Launch OKRs examples
We've added many examples of Startup Launch Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.
Hope you'll find this helpful!
OKRs to launch a viable startup in the tech industry
ObjectiveLaunch a viable startup in the tech industry
KRHire a core team of five professionals in tech, marketing, and operations
Identify required skills and experience for each job role
Schedule and conduct potential candidate interviews
Post job vacancies on suitable recruitment platforms
KRFinalize business plan with a detailed financial projection
Review and refine existing business model assumptions
Develop comprehensive profit and loss projections
Incorporate relevant market research into the plan
KRSecure investment from at least three different sources for initial capital
Research and identify potential investors
Conduct pitching sessions to these investors
Create a compelling business plan
OKRs to successfully launch startup
ObjectiveSuccessfully launch startup
KRSecure initial funding of at least $50K
Set up pitches with interested investors
Develop a detailed business plan highlighting investment value
Identify potential investors in the chosen industry
KRAchieve steady user growth rate of 20% month on month
Identify and target a specific user demographic via social media campaigns
Implement a customer referral program with incentives
Optimize SEO strategies for increased organic user traffic
KROnboard first 100 users
Provide personalized support for early users
Launch marketing campaign to attract initial users
Develop a comprehensive, user-friendly onboarding guide
OKRs to successfully launch the tech startup
ObjectiveSuccessfully launch the tech startup
KRSecure funding from at least three investors by increasing company visibility
Enhance online presence through social media and optimized website
Participate in industry networking events
Develop a compelling investor presentation
KRDevelop, test and launch the MVP (minimum viable product) targeting user validation
Design and develop the minimum viable product
Carry out rigorous testing and fixing of the MVP
Launch MVP and collect user validation data
KRHire and onboard five skilled developers to establish the product team
Create a detailed job description for developer positions
Promote vacancies on targeted recruitment platforms
Develop a comprehensive onboarding program
OKRs to launch a high growth and profitable tech startup
ObjectiveLaunch a high growth and profitable tech startup
KRDevelop a minimum viable product, tested and approved by a focus group of 25 participants
Create and test the product with focus group
Implement changes based on feedback
Identify key features for the minimum viable product
KRSecure funding worth at least $1M from reliable investors
Schedule and conduct persuasive pitch meetings with investors
Develop a compelling business proposal showcasing ROI
Research and create a list of potential reliable investors
KRAssemble a cohesive team of 5 skilled professionals for key operations
Identify required skills for key operations team roles
Source potential candidates through networking or recruiting
Conduct interviews and select final team members
OKRs to launch a successful MVP
ObjectiveLaunch a successful MVP
KRAchieve a NPS score above 40
Fix core issues mentioned in surveys
Send NPS surveys to all users
KRConvert 5 existing customers to paid
Launch pricing plans
Integrate with Stripe
KRWe have 100 weekly active users
Implement core features
Onboard users
Build a landing page to recruit beta users
OKRs to successfully launch a venture capital fund
ObjectiveSuccessfully launch a venture capital fund
KRIdentify and establish connections with at least 50 potential portfolio startups
Set up follow-up meetings with interested startups
Send introductory emails to identified startups
Research contact details of potential portfolio startups
KRSecure investment commitments worth $20 million from initial seed investors
Research and identify potential seed investors
Arrange meetings with prospective investors
Craft business proposal highlighting potential returns
KRSet up legal and compliance standards for fund operations
Identify relevant local and international laws for fund operations
Develop a comprehensive compliance framework addressing these laws
Train employees on new legal and compliance standards
Startup Launch OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
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OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Startup Launch OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to drive adoption of environmental policies by the National Park Service
OKRs to increase revenue through client acquisition using technology tools
OKRs to boost website conversion rate to 1%
OKRs to achieve an 80% first contact resolution (FCR) across all inboxes
OKRs to strengthen revenue streams for Flying Training Academy
OKRs to increase system transaction success rate to 90%