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tability.ioWhat are Service Innovation OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Writing good OKRs can be hard, especially if it's your first time doing it. You'll need to center the focus of your plans around outcomes instead of projects.
We understand that setting OKRs can be challenging, so we have prepared a set of examples tailored for Service Innovation. Take a peek at the templates below to find inspiration and kickstart your goal-setting process.
If you want to learn more about the framework, you can read our OKR guide online.
Service Innovation OKRs examples
You'll find below a list of Objectives and Key Results templates for Service Innovation. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to enhance service efficiency and transformation via innovation and benchmarking
ObjectiveEnhance service efficiency and transformation via innovation and benchmarking
KRBenchmark our services against 3 industry-leading competitors to identify improvement opportunities
Identify 3 industry-leading competitors relevant to our services- Analyze and benchmark our services against these competitors
- Identify and document possible improvement opportunities
- KRIncrease service process efficiency by 25% through the use of lean techniques
- Monitor, review and adjust new processes regularly
- Analyze and eliminate inefficiencies in current processes
- Implement lean techniques training for service process teams
- KRImplement 2 new innovative solutions that transform our services and add value
- Research and identify two innovative solutions for services
- Evaluate and measure added value post-implementation
- Develop implementation plans for chosen innovations
OKRs to enhance service delivery through innovation and benchmarking
- ObjectiveEnhance service delivery through innovation and benchmarking
- KRCreate and implement 2 innovative solutions to transform existing services
- Develop prototypes of the 2 selected solutions
- Implement and test these innovative solutions in live services
- Brainstorm new, innovative ways to enhance current services
- KRBenchmark against 5 industry leaders to identify and implement best practices
- Analyze their best practices and methodologies
- Identify top 5 industry leaders for benchmark comparison
- Incorporate identified best practices into our operations
- KRIncrease service delivery efficiency by 30% using new technological advancements
- Investigate latest technology advancements in service delivery
- Monitor and evaluate tech system effectiveness regularly
- Implement new tech systems to streamline service processes
OKRs to accelerate service transformation through innovation and benchmarking
- ObjectiveAccelerate service transformation through innovation and benchmarking
- KRAchieve a 15% reduction in service processing time via technological enhancements
- Train staff to effectively utilize technology for efficiency
- Implement automation software for routine service tasks
- Upgrade outdated processing systems with faster technology
- KRImplement three benchmarked best practices in service delivery
- Analyze their best service delivery practices thoroughly
- Incorporate these strategies into our existing service delivery model
- Identify top-performing companies in service delivery for benchmarking
- KRIncrease operational efficiency by 25% through process innovation
- Review and streamline current operational processes
- Implement new technologies to automate routine tasks
- Invest in staff process innovation training
OKRs to enhance provision of advisory services
- ObjectiveEnhance provision of advisory services
- KRAttain 25% more client engagements for advisory services by quarter end
- Offer discounted packages for new clients
- Conduct webinars to showcase expertise
- Implement aggressive marketing strategies for advisory services
- KROffer 3 new advisory services that cater to specific client needs
- Implement and market new advisory services
- Research current client's needs to identify gaps in advisory services
- Develop three new advisory service proposals
- KRImprove client satisfaction rate by 15% through superior advisory service
- Further customize advisory approaches for individual clients
- Implement ongoing customer service training for advisory staff
- Routinely solicit client feedback on advisory services
OKRs to foster customer-centric innovation in products and services
- ObjectiveFoster customer-centric innovation in products and services
- KRDevelop and launch two new features based on customer feedback
- Develop the two most requested features
- Plan and execute a launch strategy for new features
- Analyze customer feedback for new feature suggestions
- KRConduct 4 customer focus groups to gather insights for future developments
- Schedule and conduct the four focus groups
- Identify and recruit suitable participants for focus groups
- Design relevant discussion topics for each group
- KRAchieve a 10% increase in customer satisfaction scores
- Provide in-depth training for customer service staff
- Incorporate a post-service satisfaction survey
- Implement a loyalty rewards program for frequent customers
OKRs to enhance customer satisfaction and drive innovation in sales operations
- ObjectiveEnhance customer satisfaction and drive innovation in sales operations
- KRLaunch 2 innovative sales strategies that increase sales by at least 15%
- Implement and track these sales strategies
- Develop two innovative, targeted sales strategies
- Adjust strategies as needed to ensure 15% sales increase
- KRImprove customer satisfaction scores by 20% through enhanced customer service
- Develop a consistent, efficient customer feedback system
- Implement comprehensive training for customer service representatives
- Promote quick and effective problem resolution
- KRImplement 1 new technological solution to streamline sales operations and processes
- Implement selected technological solution effectively
- Research and evaluate potential IT solutions for identified issues
- Identify inefficiencies in current sales operations and processes
OKRs to position X as an integral part of the innovation ecosystem
- ObjectivePosition X as an integral part of the innovation ecosystem
- KRIncrease brand awareness and reputation by 10% as measured by NPS and engagement metrics
- Improve customer service to elevate customer experiences and satisfaction
- Collaborate with influencers within the industry to promote the brand
- Develop and implement a targeted social media advertising campaign
- KRSecure 5 strategic partnerships with ecosystem influencers by the quarter's end
- Develop tailored partnership proposals for each influencer
- Identify key influencers in our industry's ecosystem
- Initiate discussions and secure agreements
- KRDemonstrate X's value via 3 high-impact projects successfully launched and executed
How to write your own Service Innovation OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability's Strategy Map makes it easy to see all your org's OKRsTability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Service Innovation OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Service Innovation OKRs
Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Service Innovation OKR templates
We have more templates to help you draft your team goals and OKRs.
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