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tability.ioWhat are Editorial Team OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Crafting effective OKRs can be challenging, particularly for beginners. Emphasizing outcomes rather than projects should be the core of your planning.
We have a collection of OKRs examples for Editorial Team to give you some inspiration. You can use any of the templates below as a starting point for your OKRs.
If you want to learn more about the framework, you can read our OKR guide online.
Editorial Team OKRs examples
You'll find below a list of Objectives and Key Results templates for Editorial Team. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to implement efficient governance for internal communications and editorial
- ObjectiveImplement efficient governance for internal communications and editorial
- KRMonitor and reduce communication or editorial inconsistencies by 50%
- Provide consistent editorial training to staff
- Implement a standardized communication style guide
- Regularly assess and correct content discrepancies
- KRDevelop a comprehensive communication governance guide by end of next quarter
- Review, refine and finalize the guide
- Design and develop the preliminary guide draft
- Gather necessary communication aspects and requirements
- KRTrain 80% of internal communication and editorial staff on new governance rules
- Monitor and confirm staff participation in sessions
- Identify internal staff requiring training on new governance rules
- Organize training sessions on new governance rules
OKRs to improve risk management in the editorial department
- ObjectiveImprove risk management in the editorial department
- KRConduct training on risk management for 100% of the editorial staff
- Schedule a suitable training date for editorial staff
- Communicate training details and expectations to staff
- Identify a risk management expert for training session
- KRReduce errors within outgoing pieces by 30% through stringent quality control measures
- Regularly review and improve quality control processes
- Implement comprehensive training in quality control techniques
- Develop a detailed checklist to inspect outgoing pieces
- KRImplement a comprehensive risk assessment tool by end of the quarter
- Assign development team to create the tool
- Plan tests to evaluate tool efficacy
- Identify necessary features for the risk assessment tool
OKRs to increase revenue stream for the newspaper's Editorial department
- ObjectiveIncrease revenue stream for the newspaper's Editorial department
- KRIncrease ad revenue by 20% through strategic placement and premium ad operations
- Optimize premium ad operations for improved visibility
- Implement A/B testing to maximize ad performance
- Identify top-performing channels for strategic ad placement
- KRReduce department's operational overhead by 10% without compromising editorial quality
- Utilize automation tools to streamline routine tasks
- Implement efficient workflow to reduce time and resource wastage
- Review and renegotiate vendor contracts for cost-effectiveness
- KRAchieve a 15% increase in digital subscription sales by implementing targeted marketing strategies
- Optimize website for conversion rate
- Implement social media targeted ads
- Develop personalized email marketing campaigns
OKRs to enhance writing prowess and broaden vocabulary use
- ObjectiveEnhance writing prowess and broaden vocabulary use
- KRPractice writing — publish a 1000-word article each week on varying subjects
- Research diverse topics to write about each week
- Dedicate time to write a 1000-word article weekly
- Publish written articles on a chosen platform regularly
- KRComplete a writing course that addresses your specific needs
- Research and select a suitable writing course
- Identify personal writing weaknesses and areas for development
- Enroll in the chosen course and participate fully
- KRRead five books of diverse genres and note down unfamiliar words
- Write down and define each unknown word
- Select five books from different genres
- Read each book, identifying unfamiliar words
OKRs to generate twelve impactful news posts
- ObjectiveGenerate twelve impactful news posts
- KRFinish five curated, proofread news posts through weeks 7 to 12
- Draft five curated news posts
- Publish finalized posts
- Proofread and revise drafts
- KRPublish an additional four well-researched news posts by week 6
- Write and edit each news story
- Identify topics for the four additional news posts
- Conduct thorough research on each topic
- KRWrite three engaging, high-quality news posts by week 3
OKRs to launch a high-quality Real Estate focused newsletter
- ObjectiveLaunch a high-quality Real Estate focused newsletter
- KRPublish 12 engaging, informative articles related to Real Estate
- Research hot topics in real estate industry
- Write drafts for 12 informative articles
- Edit, proofread, and publish articles
- KRGather 250 confirmed subscribers for the newsletter within the quarter
- Design attractive subscription call-to-action buttons
- Offer exclusive content to newsletter subscribers
- Regularly promote the newsletter on social media
- KRAttract three sponsorships or advertisements specifically for this Real Estate newsletter
- Identify potential sponsors relevant to the real estate industry
- Reach out and pitch to the identified potential sponsors
- Develop a compelling sponsorship proposal for the newsletter
How to write your own Editorial Team OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Editorial Team OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Editorial Team OKRs
Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Editorial Team OKR templates
We have more templates to help you draft your team goals and OKRs.
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