Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are Business Developer OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
We've tailored a list of OKRs examples for Business Developer to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Business Developer OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Business Developer OKRs examples
You will find in the next section many different Business Developer Objectives and Key Results. We've included strategic initiatives in our templates to give you a better idea of the different between the key results (how we measure progress), and the initiatives (what we do to achieve the results).
Hope you'll find this helpful!
OKRs to establish a new vertically integrated business line
ObjectiveEstablish a new vertically integrated business line
KRLaunch a pilot project using this business line, achieving 20% ROI
Develop a comprehensive business strategy to ensure 20% ROI
Identify a suitable project for implementing the new business line
Execute the pilot project using the developed strategy
KRCreate a business plan incorporating these competencies by the quarter's end
Draft a business plan incorporating the identified competencies
Identify and list the specific competencies required for the business plan
Refine and finalize the business plan for presentation
KRIdentify and define 3 core competencies relevant to the new business line
Set clear definitions for each identified core competency
Research core competencies critical for success in the new business line
Establish relevancy of each competency to the new business
OKRs to increase sales in the irrigation segment
ObjectiveIncrease sales in the irrigation segment
KRSecure 10 new contracts from agricultural sectors
Develop a compelling proposal addressing their needs
Identify potential agricultural sector clients for outreach
Initiate negotiations to secure new contracts
KRImprove sales conversion rate by 15%
Train sales team on effective closing techniques
Enhance product presentations for better appeal
Implement aggressive follow-up strategies for leads
KRIncrease average deal size by 20%
Initiate upselling and cross-selling training for sales staff
Develop premium packages targeting high-end clients
Implement pricing strategy based on market value
OKRs to establish a successful partnership with Meta
ObjectiveEstablish a successful partnership with Meta
KRSecure a meeting with Meta's key decision-makers within the first month
Identify and research Meta's main decision-makers
Follow up until a meeting is secured
Craft personalized outreach messages to each individual
KRDevelop a value-driven partnership proposal for Meta by the second month
Arrange a proposal presentation with Meta
Draft a proposal outlining mutual value growth
Identify potential areas of synergy between our company and Meta
KRSecure a signed partnership agreement with Meta by the end of the quarter
Initiate a meeting to discuss partnership with Meta representatives
Finalize and receive signed partnership agreement from Meta
Present a compelling proposal detailing mutual benefits
OKRs to automate IT processes for increased efficiency
ObjectiveStreamline IT processes for optimal productivity
KRImplement a comprehensive IT management system to track incidents and resolve them
KRIncrease customer satisfaction by 20% through faster resolution of IT issues
KRAutomate 80% of repetitive tasks across all IT departments
KRReduce mean time to resolve IT issues by 50% through process automation
OKRs to contribute proactively to three Atlassian Services proposals
ObjectiveContribute proactively to three Atlassian Services proposals
KRGain customer acceptance on at least two proposals by the end of the quarter
Schedule and conduct presentations of the proposals to customers
Secure formal acceptance from at least two customers
Develop clear and persuasive proposals for customer presentation
KRDraft and submit one compelling proposal each month for client consideration
Develop a compelling and concise proposal outline
Identify desirable project proposals for the client
Submit the completed proposal to the client
KRIdentify and finalize five potential clients needing Atlassian Services by Week 2
OKRs to construct an interactive dashboard in Tableau
ObjectiveConstruct an interactive dashboard in Tableau
KRComplete introductory training on Tableau platform within first 3 weeks
Dedicate specific study hours each week for training
Complete all training exercises and assignments within 3 weeks
Enroll in the Tableau introductory course
KRImplement received feedback and finalize the dashboard with at least 90% functionality
Incorporate feedback revisions into the dashboard
Analyze received feedback for potential improvements
Debug and finalize dashboard to reach 90% functionality
KRDesign and build a prototype of the dashboard for team review
Develop initial design sketches of the dashboard
Build a clickable prototype using design tools
Schedule a team review meeting to discuss the prototype
Business Developer OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated Business Developer OKR dashboards

The rules of OKRs are simple. Quarterly OKRs should be tracked weekly, and yearly OKRs should be tracked monthly. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Business Developer OKR templates
We have more templates to help you draft your team goals and OKRs.
OKRs to be the employer of choice in our industry
OKRs to boost annual sales figures by 15%
OKRs to enhance team efficiency while maintaining work quality
OKRs to implement a performance-based pay system for field technicians
OKRs to successfully deploy our solution in over 100 customer locations
OKRs to enhance security and compliance across end-user devices