Find your next good goal.

Objective

Become a compelling offer for large and Enterprise customers

1. Sign 15 Enterprise customers with ACV >$60,000
2. Recruit 3 Enterprise Sales specialists
3. Generate $3M in qualified Enterprise leads

Objective

Make channel partners a significant part of our success

1. Get $120,000 in ARR through channel partners
2. Recruit 25 new channels partners in US and EU
3. Generate $20,000 in revenue for partners through our affiliate program

Objective

Expand revenue in Europe

1. Recruit 10 resellers in Europe
2. 10% of new sales are coming from EU customers
3. Generate a pipeline of $500K in Europe

Objective

Develop a winning sales strategy

1. Improve the cross-sell ration by 15%
2. Achieve net sales of $12M
3. Reduce customer churn rate from 35% to 15%

Objective

Develop a strong presence in <country>

1. Achieve 25K MRR in <country>
2. 25% of new sales come from <country>
3. 10 of top 100 companies in <country> are customers

Objective

Reduce days sales outstanding

1. Reduce DSO from 55 days to 38 days
2. Cut invoices over 60 days past due from 15% to 4% of receivables
3. Move 60% of customers to automatic payment, up from 25%

Objective

Increase market presence and sales in Japan

1. Increase monthly revenue from Japanese customers by 20%
2. Establish partnerships with three influential Japanese retailers to expand distribution network
3. Improve customer satisfaction in Japan by achieving minimum of 90% positive feedback

Objective

Shift our sales effort to focus on the US market

1. Recruit 10 sales partners in the US
2. Generate a pipeline of $500K in the US
3. 20% of new sales come from the US

Objective

Displace Salesforce in 10 business deals

1. Secure 15 qualified leads currently using Salesforce
2. Close 10 deals with businesses currently using Salesforce
3. Demonstrate our product's superior features to 20 potential clients

Objective

Automate approval emails integration into Salesforce

1. Develop a prototype for automated approval emails by week 4
2. Successfully integrate automated approval emails system into Salesforce by week 8
3. Achieve 100% approval of automated emails from department managers by week 6

Objective

Enhance Salesforce Lead Quality

1. Improve lead scoring accuracy by 10% through data enrichment activities
2. Lower lead drop-off by 15% through better segmentation
3. Achieve 20% increase in conversion rate of generated leads

Objective

Ensure Successful Onboarding onto Salesforce Marketing Cloud (SFMC)

1. Complete SFMC essential training modules with a score of 85% within the first month
2. Successfully set up 3 marketing campaigns using SFMC by the second month
3. Attain a 20% increase in marketing campaign effectiveness using SFMC by quarter-end

Objective

Improve efficiency and accuracy of Salesforce data migration process

1. Enhance cross-functional collaboration by conducting regular knowledge sharing sessions with relevant teams
2. Increase data migration accuracy rate to 95% through rigorous data validation and testing
3. Reduce data migration time by 20% through the implementation of automation tools and streamlined processes

Objective

Enhance Salesforce Lead and Pipeline Management

1. Improve lead conversion rate by 25% through effective pipeline management and follow-ups
2. Decrease pipeline leakage by 15% through process optimization and better lead qualification
3. Increase lead generation by 20% using Salesforce's advanced analytics by quarter end

Objective

Start every quarter with enough pipeline to hit the number

1. Increase pipeline coverage at quarter start from 2x to 3.5x of target
2. Grow qualified opportunities created from 80 to 130 per month
3. Raise rep-sourced pipeline from 25% to 40% of total

Objective

Raise win rate on qualified opportunities

1. Increase win rate from 20% to 28%
2. Get mutual action plans on 80% of late-stage deals, up from 25%
3. Reduce deals lost to 'no decision' from 40% to 25% of losses

Objective

Get new reps to full productivity sooner

1. Reduce time to first closed deal from 120 days to 75 days
2. Get 100% of new reps certified on the pitch within 30 days, up from 50%
3. Raise new reps' month-6 quota attainment from 55% to 80%

Objective

Make expansion a predictable part of the number

1. Increase expansion revenue from $150k to $250k per quarter
2. Run account plans on 100% of top-50 accounts, up from 30%
3. Raise expansion opportunities created from 15 to 35 per quarter

Objective

Land our first repeatable enterprise deals

1. Close 5 enterprise deals over $50k ARR, up from 1
2. Build $1.5M in enterprise pipeline, up from $400k
3. Pass security review on 100% of enterprise deals that reach that stage

Objective

Improve forecast accuracy quarter over quarter

1. Bring forecast accuracy at week 4 from within 25% to within 10% of actual
2. Keep CRM next steps and close dates current on 95% of open deals, up from 60%
3. Run a weekly forecast review with every team, up from monthly

Objective

Sell more value per deal without slowing deals down

1. Increase average contract value from $18k to $24k
2. Include a premium add-on in 40% of closed deals, up from 15%
3. Reduce average discount from 22% to 12%

Objective

Make SDR meetings convert into real pipeline

1. Increase meeting-to-opportunity conversion from 30% to 45%
2. Raise show rate for booked meetings from 65% to 85%
3. Get account executives to accept 90% of SDR-passed meetings, up from 70%

Objective

Make partners a meaningful source of new business

1. Increase partner-sourced pipeline from 5% to 15% of total
2. Get 10 partners to register at least one deal per quarter, up from 3
3. Close $200k in partner-sourced revenue, up from $50k

Objective

Increase revenue by securing 117.000€ new business

1. Acquire and onboard 5 new big ticket clients
2. Seal deals of at least 40.000€ in sales per month
3. Develop and launch 2 new premium products or services to boost sales