Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are Repeat Sales OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
We've tailored a list of OKRs examples for Repeat Sales to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Repeat Sales OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
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Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Repeat Sales OKRs examples
You'll find below a list of Objectives and Key Results templates for Repeat Sales. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to improve customer satisfaction and loyalty for Sales and Marketing
ObjectiveImprove customer satisfaction and loyalty for Sales and Marketing
KRAchieve a 10% reduction in customer complaints over the quarter
Provide additional training for customer service staff
Update and clarify product usage instructions
Implement customer satisfaction surveys after service interactions
KRBoost overall customer satisfaction score by 20% on our survey
Enhance product or service quality based on feedback
Implement regular staff training on customer service skills
Follow up on customer complaints efficiently
KRIncrease repeat sales volume by 15%
Launch a loyalty rewards program to incentivize repeat purchases
Implement targeted follow-up emails with personalized deals
Enhance customer service quality to boost customer satisfaction
OKRs to increase client retention for enhanced repeat business
ObjectiveIncrease client retention for enhanced repeat business
KRExecute 3 upselling campaigns leading to a $70,000 increase in sales revenue
Develop promotional materials for each campaign
Identify products for upselling with high profit margins
Train sales team on upselling techniques
KRImplement a customer loyalty program that results in at least 20 returning customers
Monitor and analyze customer participation and response
Promote the loyalty program through various channels
Develop a comprehensive, rewarding customer loyalty program
KRAchieve a 10% uplift in customer satisfaction scores through improved service delivery
Implement a robust real-time feedback system for service improvement
Train all customer service staff on empathy and active listening
Regularly monitor and address customer complaints promptly
OKRs to boost revenue from existing customer base
ObjectiveBoost revenue from existing customer base
KRImprove repeat purchase rate by 10% by enhancing customer service initiatives
Offer personalized customer support for product inquiries
Introduce a loyalty program incentivizing repeat purchases
Implement post-purchase follow-up communication
KRRaise average order size by 15% through strategic upselling efforts
Train staff on effective and personalized upselling techniques
Introduce tiered pricing to incentivize higher spending
Implement product bundling to encourage larger purchases
KRImplement incentive program to increase referrals leading to actual purchases by 20%
Develop a compelling referral incentive program
Promote the referral program through various channels
Track and measure program's impact on purchases
OKRs to increase repeat business through timely follow-up and re-quotation
ObjectiveIncrease repeat business through timely follow-up and re-quotation
KRAchieve 40% successful requote conversion from contacted clients
Train team on persuasive sales communication techniques
Improve quality and personalization of requote offers
Implement a follow-up system for all quoted clients
KRReach out to 100% of clients with past orders in the last two years
Send customized messages to each client
Compile list of clients with past orders
Draft effective outreach communication
KRCreate and implement a formalized follow-up process for future sales follow-up
Design a standardized sales follow-up template
Train the sales team on the new process method
Identify key touchpoints for customer follow-up after purchase
Repeat Sales OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
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Quarterly OKRs should have weekly updates to get all the benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, you can move to Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Repeat Sales OKR templates
We have more templates to help you draft your team goals and OKRs.
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OKRs to enhance client relationships through memorable Christmas gifts
OKRs to improve your career path
OKRs to enforce coding standards to prevent new tech debt
OKRs to boost product visibility and establish success pipeline in new markets
OKRs to successful Business Launch in Africa