OKR template to validate customer demand and willingness to pay for our new idea
Your OKR template
The second objective focuses on conversion rates, setting a goal to turn at least 60% of conducted surveys into successful product demonstrations. This will involve direct invitations to product demos, development of engaging survey questions and swift follow-up with survey participants.
Conducting 200 customer surveys serves as a base of this strategy. The surveys will help gauge interest and perceived value, ensuring the company is moving in the right direction. Consequently, survey design, feedback analysis and targeted survey distribution are seen as key initiatives.
In summary, this plan seeks to validate a new product idea by engaging with the customer through pre-orders and surveys, aiming to prove the customer's interest and potential to sell. The focus is on customer engagement, data analysis and pre-sales.
ObjectiveValidate customer demand and willingness to pay for our new idea
KRSecure 50 pre-orders to demonstrate customer willingness to pay
Develop effective marketing strategy to highlight product benefits- Launch a robust pre-order campaign on social media
- Offer early bird incentives to encourage pre-orders
- KRConvert at least 60% of conducted surveys into successful product demos
- Include a direct invitation to a product demo in the survey
- Develop interactive, engaging survey questions related to the product
- Follow up with survey participants and schedule demos
- KRConduct 200 customer surveys to gauge interest and perceived value by end of period
- Design a comprehensive and engaging customer survey
- Analyze feedback and compile results
- Distribute survey to 200 selected customers
How to edit and track OKRs with Tability
You'll probably want to edit the examples in this post, and Tability is the perfect tool for it.
Tability is an AI-powered platform that helps teams set better goals, monitor execution, and get help to achieve their objectives faster.
With Tability you can:
- Use AI to draft a complete set of OKRs in seconds
- Connect your OKRs and team goals to your project
- Automate reporting with integrations and built-in dashboard
Instead of having to copy the content of the OKR examples in a doc or spreadsheet, you can use Tability’s magic importer to start using any of the examples in this page.
The import process can be done in seconds, allowing you to edit OKRs directly in a platform that knows how to manage and track goals.
Step 1. Sign up for a free Tability account
Go tohttps://tability.app/signup and create your account (it's free!)
Step 2. Create a plan
Follow the steps after your onboarding to create your first plan, you should get to a page that looks like the picture below.
Step 3. Use the magic importer
Click on Use magic import to open up the Magic Import modal.
Now, go back to the OKR examples, and click on Copy on the example that you’d like to use.
Paste the content in the text import section. Don’t worry about the formatting, Tability’s AI will be able to parse it!
Now, just click on Import from text and let the magic happen.
Once your example is in the plan editor, you will be able to:
- Edit the objectives, key results, and tasks
- Click on the target 0 → 100% to set better target
- Use the tips and the AI to refine your goals
Step 4. Publish your plan
Once you’re done editing, you can publish your plan to switch to the goal-tracking mode.
From there you will have access to all the features that will help you and your team save hours with OKR reporting.
- 10+ built-in dashboards to visualise progress on your goals
- Weekly reminders, data connectors, and smart notifications
- 9 views to map OKRs to strategic projects
- Strategy map to align teams at scale