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4 strategies and tactics for Smes

What is Smes strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Finding the right Smes strategy can seem daunting, particularly when you're focused on your daily workload. For this reason, we've compiled a selection of examples to fuel your inspiration.

Copy these examples into your preferred app, or you can also use Tability to keep yourself accountable.

How to write your own Smes strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Smes strategy examples

You'll find below a list of Smes tactics. We also included action items for each template to make it more practical and useful.

Strategies and tactics for driving client growth through compliance

  • ⛳️ Strategy 1: Educate clients on compliance importance

    • Develop workshops explaining the benefits of compliance for SMEs
    • Create informational brochures and digital content about compliance
    • Offer free initial consultations to discuss compliance strategies
    • Organise webinars with industry experts on compliance
    • Publish success stories of SMEs that benefited from compliance
    • Develop an e-learning module focused on compliance
    • Host quarterly seminars to update clients on compliance regulations
    • Email newsletters highlighting recent compliance changes
    • Partner with local business communities to provide compliance info sessions
    • Provide a compliance health-check service for potential clients

  • ⛳️ Strategy 2: Personalise compliance solutions for SMEs

    • Conduct an in-depth needs analysis for each client
    • Create custom compliance plans tailored to individual SME needs
    • Set up regular follow-up meetings to monitor compliance progress
    • Offer flexible consulting packages to suit different business sizes
    • Provide on-site compliance training for staff
    • Deliver industry-specific compliance updates
    • Develop a compliance dashboard for clients to track their progress
    • Offer a hotline for compliance-related inquiries
    • Gather client feedback to continuously refine compliance offerings
    • Create case studies demonstrating customised compliance solutions

  • ⛳️ Strategy 3: Leverage partnerships to enhance services

    • Form partnerships with local chambers of commerce for wider reach
    • Collaborate with legal and financial experts to enhance service offerings
    • Develop a compliance certification programme with educational institutions
    • Partner with technology firms to provide compliance software tools
    • Establish relationships with government agencies for up-to-date regulations
    • Offer joint seminars with partners on compliance topics
    • Provide discounted rates through referral partnerships
    • Create a resource hub by partnering with industry experts
    • Coordinate with international organisations to understand global compliance trends
    • Utilise partner networks to identify new client opportunities
compliancesmescompliance-consultantbusiness-analystcompliance-teampartnership-development-team
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Strategies and tactics for developing a strategic growth plan for FinSight Corp

  • ⛳️ Strategy 1: Set specific three-year strategic goals

    • Define key performance indicators for each division
    • Set annual targets aligned with long-term goals
    • Conduct quarterly reviews to measure progress
    • Identify resources required to meet goals
    • Establish accountability through stakeholder engagement
    • Incorporate market research into goal setting
    • Adjust goals based on yearly market conditions
    • Align goals with the mission and vision of the company
    • Foster interdepartmental collaboration to achieve targets
    • Develop a reporting system for goal tracking

  • ⛳️ Strategy 2: Implement a comprehensive marketing strategy

    • Identify target markets for each business division
    • Develop key messaging that resonates with target audiences
    • Utilise digital marketing channels such as social media
    • Leverage partnerships with relevant organizations
    • Create engaging content for visibility campaigns
    • Schedule webinars and education fairs
    • Utilise data analytics to refine marketing efforts
    • Establish a regular cadence for market research updates
    • Invest in branding to build a strong market presence
    • Monitor and evaluate campaign effectiveness regularly

  • ⛳️ Strategy 3: Design an operational plan for effective execution

    • Map out internal processes and role responsibilities
    • Identify resource requirements for operational efficiency
    • Create a management structure for effective oversight
    • Utilise technology for process automation and efficiency
    • Develop a training program for staff skill enhancement
    • Set up communication channels for seamless information flow
    • Define performance metrics for operational functions
    • Schedule regular operational audits for continuous improvement
    • Ensure compliance with international and local regulations
    • Engage in scenario planning to future-proof operations
strategic-goalsmarketing-strategymarketing-manageroperations-directormarketing-teamoperations-team
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Strategies and tactics for targeting French SMEs to Benefit Their Employees from Value Sharing Law

  • ⛳️ Strategy 1: Identify and segment target SMEs

    • Compile a list of French SMEs from business directories
    • Segment the list based on industry
    • Identify SMEs that have not yet implemented value sharing benefits
    • Analyze employee benefits currently offered by these SMEs
    • Gather data on SME financial performance
    • Develop criteria for prioritizing high-potential SMEs
    • Create a target list based on the criteria
    • Update the list regularly with new SMEs
    • Identify key decision makers in each SME
    • Categorise SMEs based on geography for regional targeting

  • ⛳️ Strategy 2: Develop educational materials and outreach programmes

    • Create informative brochures detailing the benefits of the value sharing law
    • Develop case studies of successful implementations
    • Organize webinars to educate SME leaders
    • Develop a dedicated website section with resources
    • Design email campaigns targeting SME decision makers
    • Create video content explaining the value sharing law
    • Offer free consultations to SMEs about implementing these benefits
    • Collaborate with trade organisations for wider reach
    • Set up social media campaigns to increase awareness
    • Develop partnerships with local business communities

  • ⛳️ Strategy 3: Provide support and consultancy for implementation

    • Create a team of consultants specialised in value sharing law
    • Offer a free initial assessment for interested SMEs
    • Develop a step-by-step guide for implementation
    • Provide workshops for SME HR teams
    • Assist SMEs in setting up internal communication campaigns
    • Help SMEs design custom value sharing plans
    • Offer ongoing support and follow-up consultations
    • Create feedback mechanisms to refine support services
    • Track and report on the progress of value sharing implementations
    • Provide SMEs with benchmarking data to measure their success
value-sharingsmesconsultantshr-teamsoutreach-programssupport-services
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Strategies and tactics for defining Your AI Consultancy

  • ⛳️ Strategy 1: Emphasise Marketing AI Solutions

    • Identify the core AI solutions you offer to enhance marketing efforts
    • Research competitors and identify gaps in their AI marketing offerings
    • Develop case studies showcasing successful AI applications in marketing for SMEs
    • Highlight the unique AI tools and technologies you use for marketing
    • Create a brand statement emphasizing your role as marketing consultants with AI expertise
    • Develop a dedicated webpage outlining AI-driven marketing services
    • Host webinars focusing on AI applications in marketing for SMEs
    • Develop marketing collaterals highlighting AI's impact on marketing strategies
    • Leverage testimonials from clients who benefited from your AI marketing solutions
    • Position yourself as thought leaders in AI-enhanced marketing through blogs and articles

  • ⛳️ Strategy 2: Highlight AI Creativity Integration

    • Articulate the creative aspect of your AI offerings and how they transform businesses
    • Showcase innovative AI projects that demonstrate creative integration in business
    • Develop partnerships with creative agencies to enhance your AI creativity offerings
    • Create a portfolio showcasing AI-driven creative campaigns for business transformations
    • Craft messaging that conveys the imaginative power of AI in your services
    • Curate a video series demonstrating real-life creative AI applications
    • Organise workshops on combining creativity with AI for business impact
    • Engage in industry events as speakers to discuss AI's role in business creativity
    • Utilise visual storytelling on your website to demonstrate creative AI solutions
    • Gather and publish client testimonials focusing on creative transformations

  • ⛳️ Strategy 3: Present as Comprehensive AI Business Consultants

    • Define the scope of AI services beyond marketing and creativity for businesses
    • Highlight the flexibility of your consultancy in adapting AI to varied business needs
    • Develop a detailed services guide showcasing all dimensions of AI applications
    • Create client personas to better match your services with their needs
    • Emphasise your expertise in AI technology adoption and implementation
    • Provide training workshops on AI literacy and its applications in business
    • Secure partnerships with tech companies to broaden your consultancy capabilities
    • Develop an AI readiness assessment tool for potential clients
    • Publish success stories of AI integration across diverse business domains
    • Launch a newsletter focusing on trends and insights in AI solutions for SMEs
ai-consultancymarketing-solutionsmarketing-consultantai-specialistmarketing-strategy-teamcreative-development-team
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How to track your Smes strategies and tactics

Having a plan is one thing, sticking to it is another.

Having a good strategy is only half the effort. You'll increase significantly your chances of success if you commit to a weekly check-in process.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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