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10 strategies and tactics for Employee Engagement

What is Employee Engagement strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Finding the right Employee Engagement strategy can be daunting, especially when you're busy working on your day-to-day tasks. This is why we've curated a list of examples for your inspiration.

Copy these examples into your preferred tool, or utilize Tability to ensure you remain accountable.

How to write your own Employee Engagement strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Employee Engagement strategy examples

You will find in the next section many different Employee Engagement tactics. We've included action items in our templates to make it as actionable as possible.

Strategies and tactics for becoming the Most Trusted and Customer-Centric Financial Institution

  • ⛳️ Strategy 1: Develop tailored banking solutions

    • Conduct comprehensive market research to understand customer segments and their needs
    • Analyse customer data to identify preferences and personalise offerings
    • Create flexible banking products that adapt to varying customer needs
    • Enhance services with tailored customer support options
    • Provide regular training for staff on personalisation techniques
    • Develop feedback mechanisms to refine and enhance tailored solutions
    • Set up cross-functional teams to drive innovation in product development
    • Explore partnerships with fintech firms to enhance offerings
    • Implement a customer relationship management system for better customer insights
    • Monitor and evaluate the impact of personalised solutions on customer satisfaction

  • ⛳️ Strategy 2: Enhance communication and transparency

    • Use clear and simple language in all customer communications
    • Improve online platforms to offer easily accessible information on products and services
    • Train customer service representatives to provide accurate and clear information
    • Implement proactive communication strategies to keep customers informed about changes
    • Develop a FAQ section on the website to address common customer queries
    • Create informative and engaging content about banking services and products
    • Regularly update customers on security measures and privacy policies
    • Host regular webinars and workshops to educate customers on financial management
    • Incorporate customer feedback into communication strategies
    • Evaluate the effectiveness of communication strategies through customer surveys

  • ⛳️ Strategy 3: Leverage innovative technology

    • Invest in the latest technology to enhance digital banking platforms
    • Ensure mobile and online platforms offer a seamless user experience
    • Implement AI and data analytics to personalise customer interactions
    • Automate routine transactions to improve service efficiency
    • Offer virtual financial advice through secure digital channels
    • Regularly update digital platforms to incorporate customer feedback
    • Provide robust security features to protect customer data and build trust
    • Integrate chatbots for 24/7 customer assistance
    • Organise regular digital literacy sessions for customers
    • Continuously monitor and upgrade technology to stay ahead of market trends
personalizationtechnologycustomer-service-representativedata-analystinnovation-teamcommunication-team
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Strategies and tactics for formulating a Comprehensive HR Strategy for Bank Audi Lebanon

  • ⛳️ Strategy 1: Enhance talent acquisition processes

    • Conduct a thorough analysis of current recruitment processes
    • Implement AI tools to streamline candidate screening
    • Improve employer branding through social media and career fairs
    • Develop partnerships with universities for graduate recruitment
    • Train hiring managers on inclusive recruitment practices
    • Utilise data analytics to identify skill gaps and recruitment success
    • Create a structured onboarding programme for new hires
    • Incorporate behavioural assessments in the recruitment process
    • Regularly review and update job descriptions for clarity and relevance
    • Set measurable recruitment KPIs and conduct quarterly reviews

  • ⛳️ Strategy 2: Optimise employee engagement and retention

    • Conduct anonymous employee engagement surveys biannually
    • Establish an employee recognition and rewards programme
    • Improve internal communication channels for transparency
    • Develop career development and mentorship programmes
    • Encourage flexible work policies and remote work options
    • Increase focus on work-life balance initiatives
    • Organise regular team-building activities and events
    • Offer competitive remuneration and benefits packages
    • Foster an inclusive workplace culture celebrating diversity
    • Analyse exit interviews to identify retention improvement areas

  • ⛳️ Strategy 3: Streamline HR operational processes

    • Implement an HR management system for centralised data handling
    • Automate routine HR tasks to increase efficiency
    • Conduct training for HR staff on using new HR technologies
    • Regularly audit and improve HR policies and procedures
    • Ensure compliance with local labour laws and regulations
    • Develop a comprehensive employee handbook and update regularly
    • Standardise the performance appraisal process across departments
    • Integrate a digital platform for real-time employee feedback
    • Establish a cross-functional HR committee for sharing best practices
    • Measure HR operational effectiveness using key performance indicators
talent-managementemployee-engagementhr-managerrecruitment-specialisttalent-acquisition-teamemployee-engagement-team
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Strategies and tactics for establishing internal communications, launching the global people newsletter, and implementing IC governance

  • ⛳️ Strategy 1: Develop a content and distribution plan

    • Identify key content themes for the newsletter based on employee interests and organisational objectives
    • Create a content calendar outlining monthly topics and deadlines
    • Select a newsletter platform that supports global distribution and analytics
    • Identify potential content contributors from different regions and departments
    • Establish a consistent schedule for newsletter creation and distribution
    • Set benchmarks for open rates and click-through rates to gauge engagement
    • Develop a feedback mechanism to collect employee responses and suggestions
    • Establish guidelines for content submission from contributors
    • Create an editorial team responsible for content quality and coherence
    • Schedule regular meetings with contributors to align on content strategy and calendar

  • ⛳️ Strategy 2: Launch and promote the global people newsletter

    • Design a visually appealing newsletter template in line with corporate branding
    • Conduct a pre-launch campaign to build anticipation among employees
    • Craft a compelling welcome message to introduce the first issue
    • Leverage internal platforms and communication channels to announce the newsletter
    • Incorporate interactive elements such as polls or quizzes to drive engagement
    • Provide clear instructions on how to access and engage with the newsletter
    • Collect and analyse initial feedback to refine subsequent editions
    • Encourage employee contributions and recognise contributors in each issue
    • Track newsletter analytics and adjust strategy as needed to increase engagement
    • Gather testimonials and success stories to build credibility and showcase impact

  • ⛳️ Strategy 3: Establish and implement IC governance

    • Define key principles and guidelines for internal communication governance
    • Create a comprehensive IC policy document accessible to all employees
    • Conduct training sessions to educate employees on IC guidelines and best practices
    • Develop a toolkit with templates and resources to support consistent communication
    • Designate IC champions within each department to ensure adherence to guidelines
    • Establish clear escalation procedures for communication-related issues
    • Launch an internal survey to assess satisfaction with current communication efforts
    • Monitor and report on communication quality and consistency across the organisation
    • Analyse survey results and feedback to improve internal communication processes
    • Track reduction in communication-related misunderstandings as a performance metric
internal-communicationemployee-engagementcontent-creatorcommunication-specialisteditorial-teamhuman-resources-team
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Strategies and tactics for improving employee engagement NPS score

  • ⛳️ Strategy 1: Enhance communication and feedback loops

    • Conduct monthly town hall meetings to share company updates and address employee concerns
    • Implement an anonymous online feedback platform to gather honest employee opinions
    • Establish regular one-on-one check-ins between employees and their direct managers
    • Create cross-departmental teams to work on company-wide projects and initiatives
    • Train managers on effective communication techniques and active listening skills
    • Develop an internal newsletter to keep employees informed about important events and changes
    • Host quarterly focus group sessions to discuss specific areas of employee experience
    • Utilise surveys to gather input on new policies and programmes, ensuring transparency
    • Set up suggestion boxes in the office for employees to propose ideas for improvement
    • Regularly update staff on action taken from feedback to demonstrate responsiveness

  • ⛳️ Strategy 2: Foster a supportive and inclusive work culture

    • Launch a diversity and inclusion programme with regular training sessions
    • Organise quarterly team-building activities to strengthen team bonds and trust
    • Introduce mental health support resources, such as access to a counsellor or wellness app
    • Create employee resource groups for various interests and demographics
    • Ensure managers receive training on recognising and mitigating unconscious bias
    • Provide opportunities for peer recognition, such as an 'Employee of the Month' programme
    • Schedule regular social events and team outings to encourage informal engagement
    • Implement flexible work arrangements, such as remote work and flexible hours
    • Facilitate 'buddy' systems for new employees to ease their integration
    • Maintain an open-door policy for employees to discuss any concerns with HR

  • ⛳️ Strategy 3: Invest in professional development and career growth

    • Offer regular skill enhancement workshops and training sessions to employees
    • Create personalised development plans through annual review meetings
    • Set up a mentorship programme to pair employees with experienced leaders
    • Encourage lateral movement within the company by promoting job shadowing opportunities
    • Sponsor employees to attend relevant external conferences and seminars
    • Provide access to online learning platforms for continuous learning
    • Recognise and reward employees who pursue further education or certifications
    • Establish a clear career path framework to illustrate growth opportunities
    • Conduct regular performance reviews to identify areas for improvement and advancement
    • Allocate funds for higher education scholarships for employees aiming to upskill
engagementfeedbackhuman-resources-managerteam-leaderdiversity-and-inclusion-teamtraining-and-development-team
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Strategies and tactics for implementing Best Practices in Human Resources Management

  • ⛳️ Strategy 1: Enhance employee engagement

    • Conduct regular surveys to gauge employee satisfaction and gather feedback
    • Organise team-building activities to foster collaboration and improve team dynamics
    • Implement an employee recognition programme to acknowledge and reward achievements
    • Facilitate open communication channels for employees to voice their concerns
    • Encourage flexible working arrangements to improve work-life balance
    • Provide opportunities for career development and growth within the organisation
    • Establish a mentorship programme to support personal and professional development
    • Develop a feedback loop that encourages constructive discussions between employees and management
    • Celebrate milestones and achievements to boost morale and create a positive workplace culture
    • Promote diversity and inclusion initiatives to ensure an equitable work environment

  • ⛳️ Strategy 2: Improve talent acquisition and retention

    • Develop a comprehensive employer branding strategy to attract top talent
    • Optimise recruitment processes to reduce time-to-hire and improve candidate experience
    • Utilise data-driven recruitment analytics to make informed hiring decisions
    • Implement a robust onboarding programme to ensure new hires integrate smoothly
    • Monitor and analyse employee turnover rates to identify areas for improvement
    • Offer competitive compensation and benefits packages to retain top employees
    • Conduct exit interviews to understand reasons for employee departures
    • Strengthen internal mobility programs to promote career advancement opportunities
    • Establish partnerships with universities and training institutes for talent pipelines
    • Leverage social media platforms and professional networks to reach potential candidates

  • ⛳️ Strategy 3: Develop a performance management system

    • Define clear performance metrics and key performance indicators for each role
    • Conduct regular performance reviews to evaluate employee progress and provide feedback
    • Use performance management software to streamline and automate the appraisal process
    • Implement continuous coaching and development sessions to address performance gaps
    • Set SMART goals that align with the organisation's strategic objectives
    • Provide training sessions to managers on effective performance management practices
    • Encourage a culture of self-assessment and personal accountability among employees
    • Link performance outcomes to rewards and recognition to motivate employees
    • Monitor and adjust performance management systems based on evolving needs
    • Use performance data to identify and support high-potential employees for future leadership roles
employee-engagementtalent-acquisitionhuman-resources-managertalent-acquisition-specialisthr-departmentrecruitment-team
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Strategies and tactics for improving Employee Engagement at Texas Instruments

  • ⛳️ Strategy 1: Enhance internal communication

    • Conduct a company-wide survey to assess current employee communication satisfaction levels
    • Identify communication gaps and areas needing improvement from the survey results
    • Develop a comprehensive internal communication plan that addresses identified issues
    • Implement monthly newsletters and regular updates from leadership
    • Launch an internal communications app to streamline information sharing
    • Host quarterly town hall meetings led by leadership
    • Establish a feedback loop for employees to voice communication concerns
    • Train managers on effective communication techniques
    • Regularly review and refine communication strategies based on feedback
    • Aim for a 15% improvement in communication satisfaction scores by December 2024

  • ⛳️ Strategy 2: Foster a culture of recognition

    • Launch a structured recognition programme to reward employee achievements
    • Encourage peer-to-peer recognition through a digital platform
    • Establish clear criteria for recognition to ensure consistency
    • Highlight employee achievements in internal communications
    • Schedule regular recognition events and award ceremonies
    • Engage leadership in recognising and supporting team achievements
    • Gather employee feedback on the effectiveness of recognition programmes
    • Set up a recognition committee to oversee and refine initiatives
    • Promote recognised achievements on social media platforms
    • Target a 20% increase in employee satisfaction with recognition by December 2024

  • ⛳️ Strategy 3: Enhance professional development opportunities

    • Conduct a needs assessment survey to identify desired skills and training
    • Develop a diverse suite of training programmes and workshops
    • Provide access to online learning resources and platforms
    • Create personal development plans in collaboration with employees
    • Encourage job shadowing and cross-departmental learning opportunities
    • Implement a mentorship programme for ongoing guidance and support
    • Regularly assess the effectiveness of training initiatives
    • Update development offerings based on employee feedback and industry trends
    • Recognise employee efforts in pursuing professional development
    • Strive for a 25% increase in participation in development programmes by December 2024
employee-engagementcommunicationmanagerleaderhr-departmentcommunication-team
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Strategies and tactics for increasing revenue and adopting a sustainable strategy for staff retention

  • ⛳️ Strategy 1: Enhance employee engagement

    • Conduct regular employee surveys to gather feedback and concerns
    • Develop a recognition program to reward employee achievements
    • Provide opportunities for professional development and career advancement
    • Ensure competitive compensation and benefits packages
    • Implement flexible work arrangements to support work-life balance
    • Encourage open and transparent communication at all levels
    • Organise team-building activities to strengthen relationships
    • Establish mentoring programs to offer guidance and support
    • Address grievances promptly and fairly
    • Regularly review and adjust policies to ensure they are up-to-date and employee-friendly

  • ⛳️ Strategy 2: Optimise business operations

    • Conduct a thorough analysis of current operational processes
    • Identify areas of waste or inefficiency and develop solutions to address them
    • Leverage technology to automate repetitive tasks and improve productivity
    • Streamline supply chain management to reduce costs and increase efficiency
    • Implement data-driven decision-making processes
    • Focus on customer service excellence to improve customer retention
    • Develop new revenue streams by diversifying product or service offerings
    • Partner with other businesses to create synergies and explore joint ventures
    • Regularly review pricing strategies to remain competitive in the market
    • Create a contingency plan to manage potential business disruptions

  • ⛳️ Strategy 3: Strengthen company culture

    • Define the company’s core values and ensure they are communicated to all staff
    • Lead by example and demonstrate commitment to company values
    • Hire employees who align with and embrace the company culture
    • Host regular company-wide meetings to discuss goals and achievements
    • Create a safe space for employees to provide feedback or suggest improvements
    • Encourage an inclusive environment where diversity is valued
    • Celebrate cultural diversity through events and activities
    • Promote wellness programmes that support mental and physical health
    • Create clear pathways for career growth within the company
    • Regularly assess and adapt culture-related initiatives based on feedback and results
employee-engagementbusiness-operationshr-manageroperations-managerhuman-resourcesoperations
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Strategies and tactics for identifying key advocates within the organisation

  • ⛳️ Strategy 1: Engage senior leadership

    • Identify key leaders and executives who align with the vision
    • Schedule individual meetings to discuss the vision and gather feedback
    • Create a leadership committee to focus on vision sharing
    • Develop a shared list of objectives to align leadership
    • Provide leaders with impactful tools to communicate the vision
    • Organise workshops to enhance leaders' communication skills
    • Encourage leaders to include vision discussions in team meetings
    • Measure the impact of leadership advocacy via surveys
    • Adjust strategies based on leader feedback
    • Celebrate achievements in advocating for the vision

  • ⛳️ Strategy 2: Mobilise middle management

    • Identify managers who can influence their teams
    • Conduct training sessions focused on the vision
    • Empower managers with resources and information
    • Set up cross-departmental manager discussion groups
    • Facilitate regular updates and feedback sessions
    • Build a network of supportive managers
    • Incentivise managers who effectively share the vision
    • Implement a system for tracking manager engagement
    • Share success stories from managers across departments
    • Provide recognition for managers who lead by example

  • ⛳️ Strategy 3: Engage employee advocates

    • Identify potential advocates within various teams
    • Create a vision ambassador programme for select employees
    • Provide training on vision communication techniques
    • Organise team-building activities focused on the vision
    • Encourage social sharing of the organisational vision
    • Develop an internal communication platform for ideas exchange
    • Establish metrics to measure advocacy success
    • Collect regular feedback from employee advocates
    • Promote an open office culture where sharing the vision is encouraged
    • Recognise and reward active employee advocates regularly
vision-advocacyleadership-engagementsenior-leadersmiddle-managersleadership-committeeemployee-advocates
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Strategies and tactics for developing a Comprehensive Strategic Plan for Marketing and Communications

  • ⛳️ Strategy 1: Strengthen brand recognition and awareness

    • Conduct a brand audit to identify strengths and areas for improvement
    • Create a unified branding guideline to be distributed across all departments
    • Organise a series of brand-focused workshops for FNU staff
    • Develop a consistent messaging strategy highlighting FNU's dual roles
    • Engage professional designers to update FNU's visual identity
    • Leverage successful alumni stories in marketing materials and campaigns
    • Launch a digital campaign featuring student testimonials and experiences
    • Collaborate with influencers and media for broader reach
    • Use targeted social media ads to reach potential students
    • Monitor brand perception through regular surveys and social listening

  • ⛳️ Strategy 2: Enhance stakeholder engagement and partnerships

    • Map out key stakeholders and create a targeted engagement plan
    • Develop an alumni relations strategy that includes networking events
    • Launch a newsletter for staff, students, and alumni to foster connection
    • Establish partnerships with local and international businesses
    • Organise industry panels and talks at FNU to increase visibility
    • Promote collaborative research initiatives with partner institutions
    • Host bi-annual stakeholder forums to discuss university progress
    • Develop student ambassador programs to engage current and prospective students
    • Launch campaigns highlighting student achievements in local communities
    • Implement stakeholder feedback mechanisms to improve relationships

  • ⛳️ Strategy 3: Drive a digital transformation and innovation in marketing

    • Adopt advanced digital marketing tools and platforms
    • Create a dedicated content team for social media management
    • Introduce monthly podcasts focusing on trends and experiences at FNU
    • Enhance the FNU website with a user-friendly experience
    • Run SEO and content marketing campaigns to increase organic reach
    • Engage in targeted email marketing for different audience segments
    • Invest in analytics tools to assess digital campaign performance
    • Produce engaging video content showcasing the university's offerings
    • Use virtual reality for interactive virtual tours of campus facilities
    • Launch digital education initiatives to support online learning goals
brand-recognitiondigital-transformationmarketing-managercommunications-specialistpublic-relationsdigital-marketing
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Strategies and tactics for achieving Market Leadership in the Bottled Water Industry

  • ⛳️ Strategy 1: Innovate Your Production Process

    • Research and implement cutting-edge, sustainable technologies for water purification and bottling
    • Conduct regular audits to ensure the highest quality standards are maintained across all products
    • Develop eco-friendly packaging solutions to reduce environmental footprint
    • Implement a waste reduction program in the production process
    • Invest in employee training to enhance efficiency and innovation in production
    • Partner with technology providers to keep up with industry trends
    • Set up a feedback loop with customers to continuously improve product quality
    • Perform a cost-benefit analysis to ensure financial sustainability of innovative practices
    • Introduce an internal reward system for employees who contribute innovative ideas
    • Regularly review and adjust production strategies to align with market demands and environmental goals

  • ⛳️ Strategy 2: Enhance Marketing and Customer Engagement

    • Develop a strong brand identity centred on sustainability and customer satisfaction
    • Create targeted marketing campaigns to highlight the eco-friendly aspects of your products
    • Engage with customers through social media and other digital platforms to build a community
    • Organise events and sponsorships that reinforce your company's core values and mission
    • Initiate a customer loyalty program to incentivise repeat purchases
    • Conduct market research to understand customer needs and adapt your offerings accordingly
    • Leverage global platforms to increase brand visibility in international markets
    • Collaborate with influencers and brand ambassadors who align with your company's values
    • Implement a customer feedback system to continuously improve service and product offerings
    • Measure and analyse customer satisfaction scores to refine marketing strategies

  • ⛳️ Strategy 3: Strengthen Community and Environmental Impact

    • Develop partnerships with local community organisations for environmental projects
    • Implement educational programs to raise awareness about environmental sustainability
    • Establish a corporate social responsibility initiative focused on health and education
    • Conduct regular assessments of the environmental impact of your operations and adjust practices
    • Invest in renewable energy sources to power production facilities
    • Organise community clean-up events to actively engage with locals
    • Innovate sustainable supply chain practices and share findings with partners
    • Monitor legislative developments and ensure compliance with all environmental regulations
    • Set up a system to measure the social impact of community initiatives
    • Recognise and reward employees and community partners who contribute to sustainability goals
sustainabilityinnovationbrand-managersustainability-officermarketing-teamproduction-team
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How to track your Employee Engagement strategies and tactics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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