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9 strategies and tactics for Enrollment

What is Enrollment strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Crafting the perfect Enrollment strategy can feel overwhelming, particularly when you're juggling daily responsibilities. That's why we've put together a collection of examples to spark your inspiration.

Copy these examples into your preferred app, or you can also use Tability to keep yourself accountable.

How to write your own Enrollment strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Enrollment strategy examples

We've added many examples of Enrollment tactics, including a series of action items. We hope that this will make these examples as practical and useful as possible.

Strategies and tactics for developing a Strategic Framework for University Growth

  • ⛳️ Strategy 1: Enhance Campus Infrastructure and Facilities

    • Upgrade and decorate lecture rooms and seminar spaces
    • Expand and upgrade medical, engineering, and IT laboratories
    • Develop a new library expansion project
    • Establish a second medical laboratory
    • Install a robust IT structure with green and sustainable technology
    • Open a new campus branch in a strategic location
    • Replace and upgrade university's transport vehicles
    • Collaborate with public and private sectors for infrastructure investment
    • Implement eco-friendly practices in all campus operations
    • Develop and enforce strong health and safety guidelines

  • ⛳️ Strategy 2: Foster Academic Growth and Student Engagement

    • Revise and enhance the academic curriculum regularly
    • Introduce student empowerment and development programs
    • Integrate co-curricular activities to promote holistic learning
    • Provide mentoring and tutoring systems for student support
    • Expand transformational education experiences with global outreach
    • Implement a comprehensive enrolment management plan
    • Offer competitive scholarships and financial aid
    • Encourage community engagement through volunteering and projects
    • Foster an inclusive and collaborative educational environment
    • Implement quality recruitment processes for diverse and skilled faculty

  • ⛳️ Strategy 3: Strengthen Research and Resource Management

    • Prioritise socio-economic research in university's agenda
    • Create partnerships with local and international organisations
    • Develop a strategic financial plan for sustainable funding
    • Enhance the university's internal and external communication
    • Introduce a robust monitoring and assessment framework
    • Cultivate a culture of continuous improvement and innovation
    • Strengthen the support for research activities and infrastructure
    • Develop a resource utilisation policy for efficiency
    • Organise seminars and workshops to showcase research
    • Provide training for staff on resource management and efficiencies
infrastructure-improvementacademic-excellenceuniversity-administratorcurriculum-developerinfrastructure-developmentacademic-affairs
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Strategies and tactics for enhancing literacy, enrollment and high performance at Crown of Life Trust School

  • ⛳️ Strategy 1: Develop an engaging literacy programme

    • Conduct a literacy needs assessment for students
    • Integrate a daily reading hour into the curriculum
    • Organise reading competitions and rewards programmes
    • Provide training for teachers on modern literacy techniques
    • Build a school library with a wide range of age-appropriate books
    • Encourage parental involvement in children's reading habits
    • Utilise digital tools and apps to make reading more interactive
    • Establish a student-led peer tutoring system
    • Monitor and evaluate student progress regularly
    • Collaborate with local authors for book readings and signings

  • ⛳️ Strategy 2: Increase student enrollment through outreach and partnerships

    • Launch a community engagement campaign highlighting school benefits
    • Host open house events and school tours for prospective families
    • Provide scholarships to underprivileged but deserving students
    • Form partnerships with local organisations and businesses for sponsorships
    • Leverage social media platforms for targeted advertising campaigns
    • Create referral programmes providing incentives for current families
    • Distribute informative flyers and brochures in local areas
    • Participate in local fairs and community events with information booths
    • Offer free trial classes or summer camps for newcomers
    • Track enrollment trends and adjust strategies accordingly

  • ⛳️ Strategy 3: Boost academic performance through targeted interventions

    • Identify students requiring additional academic support
    • Implement an after-school tutoring programme
    • Provide professional development for teachers on effective teaching strategies
    • Set up workshops focusing on study skills and time management
    • Use periodic assessments to identify learning gaps early
    • Offer mentoring programmes connecting students with role models
    • Promote a school culture emphasising effort and growth mindset
    • Incorporate technology and interactive resources in lessons
    • Encourage collaboration through group projects and study groups
    • Evaluate and revise teaching methods and curriculum regularly
literacy-improvementstudent-enrollmentteachercommunity-liaisonliteracy-development-teamoutreach-and-enrollment-team
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Strategies and tactics for developing a Strategic Plan for 2025/2026

  • ⛳️ Strategy 1: Enhance Infrastructure and Resources

    • Identify potential spaces within the college for developing a dedicated laboratory
    • Draft a proposal to secure funding for laboratory equipment and reagents
    • Collaboratively work with college administration to allocate a dedicated office space
    • Engage suppliers for competitive quotes on necessary laboratory equipment
    • Establish a partnership with external laboratories for temporary use of their facilities
    • Develop a timeline for lab setup and equipment installation
    • Recruit volunteers or student assistants to support the lab setup process
    • Research and apply for grants related to educational resources for laboratory technology
    • Set up a crowdfunding campaign to raise additional funds for resources
    • Regularly review and update the equipment and technology to meet industry standards

  • ⛳️ Strategy 2: Elevate Academic Program

    • Draft a curriculum proposal to upgrade from Diploma to Degree level
    • Present the proposal to the college board for approval
    • Consult with academic experts to ensure curriculum aligns with industry standards
    • Organise a workshop to train faculty on the new curriculum
    • Form a committee to ensure smooth transition to the degree program
    • Implement a pilot program for select courses at the degree level
    • Develop partnerships with hospitals and clinics for student internships
    • Initiate a mentorship program involving industry professionals
    • Regularly assess and improve the academic content based on student feedback
    • Plan and host annual events to showcase student projects and research

  • ⛳️ Strategy 3: Increase Visibility and Enrollment

    • Launch a marketing campaign highlighting the new degree program
    • Create promotional materials showcasing department achievements
    • Utilise social media platforms to reach a wider audience
    • Organise open days for prospective students and parents
    • Collaborate with high schools to promote the program to students
    • Offer scholarships or incentives for top-performing students
    • Participate in educational fairs to attract potential students
    • Implement a referral program incentivising current students to recruit peers
    • Engage alumni in outreach and branding activities
    • Feature success stories of graduates in college publications and local media
infrastructure-developmentacademic-advancementlab-managermarketing-specialistcurriculum-development-teammarketing-team
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Strategies and tactics for increasing student enrollment

  • ⛳️ Strategy 1: Enhance online presence

    • Launch a comprehensive online marketing campaign
    • Improve the school’s website for better user experience
    • Utilise search engine optimisation tactics to boost visibility
    • Develop engaging social media content targeting prospective students
    • Use targeted online advertisements on educational platforms
    • Encourage satisfied students and alumni to post reviews online
    • Host virtual tours and open days to showcase the school
    • Regularly update the school blog with relevant educational content
    • Engage with educational influencers to widen reach
    • Create video content highlighting school achievements and facilities

  • ⛳️ Strategy 2: Strengthen community outreach

    • Partner with local organisations and businesses to promote the school
    • Participate in community events to raise school awareness
    • Organise open house events to invite the community to visit
    • Offer workshops and classes for the local community
    • Build relationships with primary and secondary schools in the area
    • Initiate a referral programme for current students and parents
    • Engage the school's alumni network for support and promotion
    • Develop brochures and distribute in local public places
    • Create a community-focused newsletter highlighting school activities
    • Host informational sessions for parents to discuss education trends

  • ⛳️ Strategy 3: Enhance academic and extracurricular offerings

    • Introduce new and innovative academic programmes
    • Expand extracurricular activities to attract diverse student interests
    • Highlight student success stories in marketing materials
    • Offer scholarships and financial aid to attract a wider student base
    • Regularly update curriculum to meet modern educational standards
    • Provide students with opportunities for internships and career development
    • Develop partnerships with universities for advanced study options
    • Implement a student ambassador programme for personal outreach
    • Create specialised programmes catering to specific student needs
    • Organise educational events and competitions to engage students
enrollmentvisibilitymarketercommunity-liaisonmarketing-teamacademic-development-team
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Strategies and tactics for increasing student enrolment

  • ⛳️ Strategy 1: Enhance marketing efforts

    • Develop a comprehensive marketing plan
    • Utilise social media platforms for advertising
    • Create and distribute promotional materials
    • Host open house events regularly
    • Partner with local businesses for co-promotions
    • Engage alumni for testimonials and endorsements
    • Invest in online and offline advertisements
    • Optimise website for better search engine ranking
    • Create informative and engaging content on educational blogs
    • Track and analyse marketing campaign performance

  • ⛳️ Strategy 2: Improve student experience

    • Enhance campus facilities and infrastructure
    • Offer diverse and innovative courses
    • Provide career counselling and placement support
    • Encourage and support extracurricular activities
    • Implement student feedback systems
    • Provide scholarships and financial aid options
    • Develop strong online learning platforms
    • Ensure accessible mental health and wellness resources
    • Organise networking events and seminars
    • Foster a supportive and inclusive campus community

  • ⛳️ Strategy 3: Increase outreach and partnerships

    • Establish connections with feeder schools
    • Participate in education fairs and expos
    • Develop partnerships with international institutions
    • Create internship agreements with local businesses
    • Engage in community service projects
    • Offer dual-enrolment programmes with high schools
    • Collaborate with educational influencers
    • Provide impact-driven community workshops
    • Partner with professional organisations for student opportunities
    • Establish a robust referral programme
marketingpartnershipsmarketing-managerstudent-affairs-coordinatormarketing-teamstudent-services-team
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Strategies and tactics for executing Operational Excellence for Device Financing

  • ⛳️ Strategy 1: Align operations with business objectives

    • Translate Paywise’s regional strategy into actionable operational plans tailored for Rwanda’s market
    • Lead execution of the Rwanda rollout plan with emphasis on aligning processes with growth targets
    • Support pricing and product teams in defining financing models that reflect local income and repayment behavior
    • Develop short- and medium-term operational roadmaps, including budgets and key milestones
    • Represent operations in leadership meetings, providing performance insights and recommendations
    • Ensure compliance of operational strategies with Rwandan legal and financial regulations
    • Regularly review and adjust operational plans to align with evolving market conditions and company goals
    • Engage stakeholders in strategic discussions to ensure alignment across departments
    • Establish performance metrics aligned with business objectives for continuous monitoring
    • Foster a culture of strategic thinking and adaptability across the operations team

  • ⛳️ Strategy 2: Optimise processes for efficiency

    • Develop and implement standard operating procedures (SOPs) for all key operational processes
    • Oversee system integrations to ensure smooth data flow and accurate reporting
    • Collaborate with risk teams to refine frameworks for credit scoring and fraud prevention
    • Monitor daily operations to ensure targets for activations, repayments, and collections are met
    • Implement process automation to enhance oversight and reduce information leakages
    • Track key operational KPIs to identify areas for improvement
    • Conduct regular audits to identify process bottlenecks and initiate improvement actions
    • Utilise feedback loops from field operations to enhance process effectiveness
    • Develop a system for continuous process review and adaptation
    • Invest in training and development programs to ensure staff are adept at new processes

  • ⛳️ Strategy 3: Enhance customer and merchant experience

    • Ensure clear communication and timely support for customers and merchants
    • Strengthen collection systems with data-driven reminders and incentives
    • Monitor default levels and manage recovery metrics effectively
    • Coordinate with customer care to resolve issues promptly and maintain high satisfaction
    • Work with tech teams to improve CRM tools for better customer monitoring
    • Regularly review repayment trends to identify opportunities for customer retention
    • Introduce strategies that encourage repeat purchases from satisfied customers
    • Establish a feedback mechanism to capture customer and merchant insights
    • Develop a comprehensive training program for staff on customer service excellence
    • Create a customer-centric culture within the team to prioritise client needs
operational-excellencedevice-financingoperations-managerproduct-managerpricing-and-product-teamcustomer-care-team
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Strategies and tactics for implementing University Marketing

  • ⛳️ Strategy 1: Enhance University Branding

    • Redesign university logo and align with the mission statement
    • Create a compelling university slogan
    • Use colour schemes consistently across all communication channels
    • Develop brand guidelines for staff and faculty
    • Communicate the university’s core values through visual and written content
    • Highlight unique selling points in all promotional materials
    • Create multimedia content that showcases the university’s strengths
    • Promote the university’s impact on the community through case studies
    • Provide brand training workshops for university ambassadors
    • Conduct brand perception surveys to assess effectiveness

  • ⛳️ Strategy 2: Identify and Reach Target Audiences

    • Compile demographic data on high school graduates in target areas
    • Develop tailored messages for adult learners and professionals
    • Create informational brochures for parents and guardians
    • Establish partnerships with government bodies and NGOs
    • Engage with private companies for potential collaborations
    • Utilise social media analytics to understand audience engagement
    • Organise focus groups to gather insights from potential students
    • Deliver targeted email marketing campaigns
    • Attend career fairs to meet prospective students in person
    • Utilise data analytics to refine audience segmentation

  • ⛳️ Strategy 3: Expand and Integrate Marketing Strategies

    • Implement a comprehensive social media marketing plan
    • Optimise university website for better user experience
    • Develop a Google Ads campaign targeting relevant search queries
    • Create promotional content for radio and TV advertisements
    • Design visually appealing posters and banners for local areas
    • Plan open days and informational school visits
    • Engage with community leaders to foster relationships
    • Host virtual events and webinars for wider reach
    • Share engaging content about campus life on social media
    • Measure and analyse the effectiveness of each marketing channel
university-brandingtarget-audiencesmarketing-managerbrand-strategistmarketing-teamoutreach-team
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Strategies and tactics for increasing revenue and profitability for 2025

  • ⛳️ Strategy 1: Enhance market positioning

    • Develop marketing campaigns targeting the rising demand from aviation, consulting, pharmaceuticals, and automobile sectors
    • Leverage the opening of the new terminal by offering exclusive packages for travelers arriving at the 16 connected airports
    • Collaborate with Tata Electronics and other nearby industries to secure corporate bookings and events
    • Increase online marketing efforts to boost awareness and attract regional and domestic travelers
    • Host industry-specific events and conferences at the new restaurant and banquets to drive footfall
    • Partner with local tourism boards to promote the hotel in key domestic markets
    • Utilise guest feedback to fine-tune services and improve guest satisfaction
    • Offer loyalty programmes emphasising value propositions for frequent travelers
    • Use targeted digital advertising to attract high-yield segments
    • Launch a referral programme encouraging guests to recommend the hotel to peers

  • ⛳️ Strategy 2: Optimise operational efficiency

    • Review and adjust staffing levels to match predicted demand enhancements in 2025
    • Implement energy-saving initiatives to reduce operational costs
    • Regularly evaluate and optimise the supply chain for cost savings
    • Enhance revenue management strategies to optimise room pricing dynamically based on demand
    • Streamline reservation processes to improve inventory management
    • Minimise wastage in food and beverage operations in the new restaurant
    • Use data analytics to predict trends and make informed staffing and resource allocation decisions
    • Conduct regular training sessions to improve staff efficiency and service quality
    • Optimise the use of technology for seamless check-in and check-out experiences
    • Negotiate better terms with suppliers and partners to reduce expenses

  • ⛳️ Strategy 3: Expand revenue streams

    • Launch innovative dining experiences in the new restaurant to attract local and guest diners
    • Promote the new banquets as premier venues for weddings, conferences, and corporate events
    • Create themed weekend getaways focusing on lifestyle and wellness for short-stay guests
    • Initiate partnerships with local attractions to offer bundled travel experiences
    • Offer exclusive, high-end packages for guests attending events at the new terminal
    • Develop a loyalty programme with incentives for frequent stays and onsite spending
    • Introduce a bespoke concierge service to cater to high-end guests
    • Enhance recreational facilities to encourage extended stay bookings
    • Explore collaborations with airlines for joint promotions targeting travelers
    • Identify and host live entertainment or cultural events to draw in transient traffic
revenue-growthmarket-positioningmarketing-manageroperations-managersales-and-marketing-teamoperations-team
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Strategies and tactics for creating a 10-minute presentation on recruiting international students from MENA and Pakistan

  • ⛳️ Strategy 1: Emphasise university strengths

    • Highlight the University of Surrey's global rankings and achievements
    • Showcase unique programmes and courses offered
    • Include testimonials from current international students
    • Present state-of-the-art facilities and campus amenities
    • Talk about the university's support services for international students
    • Share success stories of alumni from the MENA region and Pakistan
    • Demonstrate the multicultural environment on campus
    • Emphasise the university's commitment to diversity and inclusion
    • Display visual content, such as videos and images of campus life
    • Provide detailed information about scholarships and financial aid

  • ⛳️ Strategy 2: Target marketing in MENA and Pakistan

    • Identify key platforms and media channels popular in the MENA region and Pakistan
    • Develop customised marketing content tailored to cultural preferences
    • Utilise social media platforms to reach prospective students
    • Partner with local educational consultants and agencies
    • Attend education fairs and exhibitions in the target regions
    • Create webinars and virtual events specifically for these markets
    • Engage with local alumni as ambassadors for the university
    • Offer language support and preparatory courses
    • Establish agreements with local high schools and universities
    • Monitor and assess the effectiveness of marketing strategies regularly

  • ⛳️ Strategy 3: Strengthen university partnerships

    • Identify potential partnerships with universities and institutions in the MENA region and Pakistan
    • Explore student exchange programmes and collaborative research opportunities
    • Host faculty exchange visits to build deeper academic links
    • Co-sponsor regional academic conferences and workshops
    • Arrange roadshows and recruitment events in major cities
    • Develop joint degree or dual degree programmes
    • Promote pathway programmes for easier transition to the university
    • Share success stories of existing partnerships and collaborations
    • Ensure constant communication with educational contacts in the regions
    • Regularly evaluate and report on the outcomes of partnerships
student-recruitmentinternational-outreachmarketing-strategistenrollment-advisormarketing-teamrecruitment-team
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How to track your Enrollment strategies and tactics

Having a plan is one thing, sticking to it is another.

Setting good strategies is only the first challenge. The hard part is to avoid distractions and make sure that you commit to the plan. A simple weekly ritual will greatly increase the chances of success.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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