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10 OKR examples for App Development

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What are App Development OKRs?

The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.

Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.

To aid you in setting your goals, we have compiled a collection of OKR examples customized for App Development. Take a look at the templates below for inspiration and guidance.

If you want to learn more about the framework, you can read our OKR guide online.

App Development OKRs examples

We've added many examples of App Development Objectives and Key Results, but we did not stop there. Understanding the difference between OKRs and projects is important, so we also added examples of strategic initiatives that relate to the OKRs.

Hope you'll find this helpful!

OKRs to attain proficiency in React and develop a medium-level application

  • ObjectiveAttain proficiency in React and develop a medium-level application
  • KRImplement, test, and successfully launch a medium-level application using React
  • TaskSuccessfully launch the application on desired platform
  • TaskCarry out rigorous application testing for functionality and bugs
  • TaskDevelop the application using React framework
  • KRBuild a functional React prototype for a basic application, incorporating key learned concepts
  • TaskCreate an application design blueprint with React concepts integrated
  • TaskCode the React prototype based on the blueprint
  • TaskTest and refine the prototype for functionality
  • KRComplete an online React course with a minimum score of 85%
  • TaskTake all course assessments to achieve minimum 85% score
  • TaskDedicate daily hours to study the course material
  • TaskEnroll in an online React course of choice

OKRs to improve mobile app reusability throughout the organization

  • ObjectiveImprove mobile app reusability throughout the organization
  • KRConduct training for 100% of developers on efficient app component reusability practices
  • TaskDevelop a comprehensive reusability practices training program
  • TaskMonitor and evaluate the training's effectiveness
  • TaskSchedule training sessions for all developers
  • KRReduce app feature duplication by 80% through consolidation efforts
  • TaskImplement the consolidation plan in the app
  • TaskCreate a concise plan for feature consolidation
  • TaskIdentify features with duplication in the app
  • KRImplement shared framework to universalize 75% of mobile app functionalities
  • TaskIntegrate framework into 75% of mobile apps
  • TaskDevelop a shared framework integrating these commonalities
  • TaskIdentify common functionalities across existing mobile apps

OKRs to enhance skills to become a proficient Shopify app developer

  • ObjectiveEnhance skills to become a proficient Shopify app developer
  • KRDevelop and publish two new Shopify apps with user ratings above 4.5
  • TaskDesign, build, and test two unique Shopify apps
  • TaskLaunch a marketing campaign to encourage high user ratings and feedback
  • TaskResearch popular Shopify apps and identify areas for improvement
  • KRComplete an advanced Shopify app development course with at least 90% score
  • TaskStrive to obtain at least a 90% score on all tests
  • TaskRegister for an advanced Shopify app development course
  • TaskConsistently study course materials to master the subject
  • KRResolve 95% of identified issues in existing apps within 48 hours
  • TaskPrioritize urgent issues that currently affect app functionality
  • TaskAllocate sufficient resources for timely resolution
  • TaskEstablish a rigorous follow-up process post-resolution

OKRs to enhance the quality of our App notifications

  • ObjectiveEnhance the quality of our App notifications
  • KRReduce notification-related uninstalls by 15%
  • TaskEvaluate current notifications for relevance and engagement
  • TaskImplement succinct, value-driven notification content
  • TaskOptimize notification frequency based on user preferences
  • KRIncrease user satisfaction score with notifications by 30%
  • TaskEnhance notification relevance with personalized user preferences
  • TaskImprove notification design for clear visibility and comprehension
  • TaskRegularly survey users for feedback on notification improvements
  • KRBoost notification open rate by 20%
  • TaskImplement engaging, customised content in notification messages
  • TaskA/B test different notification strategies and formats
  • TaskOptimize notification timing based on user activity

OKRs to design and launch a production unit application

  • ObjectiveDesign and launch a production unit application
  • KRIdentify and document production unit needs and specifications by end of Week 4
  • TaskConduct interviews with production unit teams
  • TaskAnalyze and list unit needs and specifications
  • TaskCompile and finalize documentation by Week 4
  • KRDesign, develop, and test the application prototype for functionality by Week 8
  • TaskDevelop the proposed prototype based on the design
  • TaskConduct thorough functionality tests on the prototype
  • TaskCreate detailed design for application prototype
  • KRSuccessfully deploy the new application in the production unit by Week 12
  • TaskFinalize application development and perform thorough testing by Week 9
  • TaskComplete user training for new application usage by Week 10
  • TaskSchedule and execute application deployment in the production unit for Week 12

OKRs to launch a user-friendly mobile app for the retail company

  • ObjectiveLaunch a user-friendly mobile app for the retail company
  • KRAchieve 500 successful app downloads within the first week of release
  • TaskDevelop a robust marketing strategy targeting potential users
  • TaskCollaborate with influencers for app promotion
  • TaskOffer introductory rewards for early downloads
  • KRComplete app testing with less than 1% errors
  • TaskContinually improve app based on testing feedback
  • TaskImplement comprehensive quality assurance procedures for the app
  • TaskRegularly conduct detailed error checking processes
  • KRDevelop a fully functional prototype by securing design sign-off in two weeks
  • TaskObtain design sign-off from relevant authorities
  • TaskFinalize and confirm initial design of the prototype
  • TaskConstruct the fully functional prototype

OKRs to increase app downloads by 25%

  • ObjectiveBoost app downloads
  • KRPartner with influencers to reach new audiences and increase downloads by 25%
  • KRImplement referral program for existing users, resulting in 15% increase in downloads
  • KRDrive website traffic to app page by 20%
  • KRIncrease social media engagement by 30%

OKRs to enhance app performance for a smoother user experience

  • ObjectiveImprove app performance and user experience
  • KRIncrease app responsiveness by optimizing code and improving server speed
  • KRDecrease crash rate by 15% through bug fixing and testing
  • KRAchieve at least 4-star rating and positive feedback in app stores
  • KRReduce app loading time by 20%

OKRs to develop an AI application

  • ObjectiveDevelop an AI application
  • KRImprove accuracy by achieving an average precision rate of at least 90% on test data
  • KRIncrease adoption by acquiring at least 1000 active users within the target market segment
  • TaskImplement targeted social media advertising campaigns and track user acquisition metrics
  • TaskOffer exclusive promotions and incentives to current users for referring new users
  • TaskCollaborate with influential industry bloggers and request product reviews and endorsements
  • TaskConduct market research to identify untapped customer needs and optimize product offering
  • KREnhance performance by reducing AI response time to under 500 milliseconds for real-time processing
  • TaskOptimize algorithms and models to reduce AI response time below 500 milliseconds
  • TaskUtilize distributed computing to parallelize AI tasks and accelerate real-time processing
  • TaskContinuously monitor and fine-tune system parameters to achieve optimal performance benchmarks
  • TaskImprove hardware infrastructure to support faster processing and minimize latency
  • KRIncrease user engagement by implementing a user-friendly interface with intuitive navigation
  • TaskCollaborate with UX designers to create wireframes and prototypes for the new user-friendly interface
  • TaskConduct usability testing to gather feedback on the intuitiveness of the new interface design
  • TaskImplement the finalized user-friendly interface with intuitive navigation based on user feedback
  • TaskConduct user research to identify pain points and areas for improvement in current interface

OKRs to certify in development using JTA, Blueprint, Item writing & peer reviews

  • ObjectiveCertify in development using JTA, Blueprint, Item writing & peer reviews
  • KRScore above 85% in 3 JTA application-related mock tests to ensure understanding
  • TaskComplete practice mock tests for review and correction
  • TaskStudy all relevant JTA application-related materials
  • TaskAchieve 85% or higher in 3 official JTA mock tests
  • KRDevelop and review 10 unique development items using Blueprint per week
  • TaskCreate and structure these items using Blueprint
  • TaskList potential topics for 10 unique development items
  • TaskReview and edit each item weekly
  • KRParticipate in 2 peer reviews per month to enhance Blueprint, item writing proficiency
  • TaskConstructively critique and edit peers' blueprints
  • TaskVolunteer for two peer review sessions
  • TaskAttend all scheduled blueprint item writing workshops

How to write your own App Development OKRs

1. Get tailored OKRs with an AI

You'll find some examples below, but it's likely that you have very specific needs that won't be covered.

You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.

Tability will then use your prompt to generate a fully editable OKR template.

Watch the video below to see it in action 👇

Option 2. Optimise existing OKRs with Tability Feedback tool

If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.

AI feedback for OKRs in TabilityTability's Strategy Map makes it easy to see all your org's OKRs

Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.

You can then decide to accept the suggestions or dismiss them if you don't agree.

Option 3. Use the free OKR generator

If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.

Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.

App Development OKR best practices

Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.

Here are a couple of best practices extracted from our OKR implementation guide 👇

Tip #1: Limit the number of key results

The #1 role of OKRs is to help you and your team focus on what really matters. Business-as-usual activities will still be happening, but you do not need to track your entire roadmap in the OKRs.

We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.

Tip #2: Commit to weekly OKR check-ins

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to get the full value of your OKRs and make your strategy agile – otherwise this is nothing more than a reporting exercise.

Being able to see trends for your key results will also keep yourself honest.

Tip #3: No more than 2 yellow statuses in a row

Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.

As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.

Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.

How to track your App Development OKRs

Your quarterly OKRs should be tracked weekly in order to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:

We recommend using a spreadsheet for your first OKRs cycle. You'll need to get familiar with the scoring and tracking first. Then, you can scale your OKRs process by using a proper OKR-tracking tool for it.

If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.

More App Development OKR templates

We have more templates to help you draft your team goals and OKRs.

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