Get Tability: OKRs that don't suck | Learn more →

10 strategies and tactics for Wellness

What is Wellness strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Finding the right Wellness strategy can be daunting, especially when you're busy working on your day-to-day tasks. This is why we've curated a list of examples for your inspiration.

Copy these examples into your preferred tool, or utilize Tability to ensure you remain accountable.

How to write your own Wellness strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Wellness strategy examples

You will find in the next section many different Wellness tactics. We've included action items in our templates to make it as actionable as possible.

Strategies and tactics for developing tailored marketing strategies for marketplaces

  • ⛳️ Strategy 1: Optimise for Amazon KSA

    • Conduct keyword research specific to the Saudi market
    • Optimise product listings with targeted keywords in both Arabic and English
    • Develop a strong and engaging Amazon Brand Store
    • Allocate budget for Sponsored Products and Sponsored Brands campaigns
    • Leverage SEO tactics to improve organic search results
    • Create seasonal campaigns with coupons and bundles for high-traffic events like Ramadan and White Friday
    • Launch lightning deals to drive immediate sales and traffic
    • Encourage and manage customer reviews to enhance product credibility
    • Analyse competitor listings to identify areas of improvement
    • Utilise A/B testing to refine ad copy and images for better conversions

  • ⛳️ Strategy 2: Engage Noon consumers

    • Participate actively in Noon-organised campaigns to increase visibility
    • Focus on competitive pricing to appeal to price-sensitive shoppers
    • Run CPC ads targeting best-selling products to increase click-through rate
    • Create exclusive product bundles such as diffuser + refill packs
    • Tailor product ads with high-quality Arabic content to engage local consumers
    • Utilise flash sales and payday deals to boost short-term sales
    • Monitor Noon analytics to track campaign performance
    • Maintain a dynamic pricing strategy that adapts to market demand
    • Collaborate with Noon on exclusive promotions to enhance brand positioning
    • Engage with customer reviews and inquiries to build community and trust

  • ⛳️ Strategy 3: Position high-value products on Nahdi

    • Highlight fragrance benefits focusing on wellness and lifestyle
    • Create exclusive SKUs tailored to the pharmacy's retail environment
    • Develop gift-ready packs to appeal during gifting seasons
    • Collaborate with Nahdi for in-store promotions and visibility
    • Run targeted campaigns associating fragrance with health and lifestyle benefits
    • Segment audiences to personalise marketing messages effectively
    • Educate consumers about premium product benefits through content marketing
    • Explore partnership opportunities with relevant wellness influencers
    • Foster brand loyalty through post-purchase engagement and support
    • Utilise customer feedback to refine product offerings and marketing tactics
marketplaceoptimizationmarketing-managercontent-creatorproduct-development-teamanalytics-team
Implement these strategies

Strategies and tactics for implementing a comprehensive cyber wellness programme

  • ⛳️ Strategy 1: Build and train a dedicated team

    • Identify and select team members for the cyber wellness initiative
    • Conduct a kickoff meeting with the identified members in January 2023
    • Organise the first ambassador training in February 2023
    • Coordinate continuous ambassador training sessions annually each March
    • Schedule regular team meetings to track progress and discuss new initiatives
    • Encourage participation in external cyber wellness training and seminars
    • Develop a curriculum and training materials for ambassadors
    • Create opportunities for team members to lead sessions or seminars
    • Provide ongoing feedback and support to ambassadors
    • Recognise and reward team and ambassador achievements yearly

  • ⛳️ Strategy 2: Engage in creative awareness campaigns

    • Launch a new cyber wellness logo by April 2023
    • Introduce and present certificates to ambassadors in May 2023
    • Host a logo, bookmark, and sticker design competition annually starting 2024
    • Organise assemblies to spread awareness on significant dates like Safer Internet Day
    • Coordinate with 'King Maker' for impactful assembly programmes
    • Develop and distribute cyber wellness classroom posters annually
    • Conduct video and art competitions to engage students in cyber wellness topics
    • Utilise pop-up booths to provide hands-on information and resources
    • Use social media to share student work and programme successes
    • Create an online hub or website for resources and information access

  • ⛳️ Strategy 3: Incorporate cyber wellness into curriculum

    • Integrate cyber wellness topics into regular class activities beginning February 2024
    • Design age-appropriate learning modules for various years
    • Leverage monthly assemblies to reinforce cyber wellness learning
    • Collaborate with teachers to align cyber wellness topics within subject curricula
    • Implement a Digital Literacy Week to focus solely on cyber wellness activities
    • Customise activities for special events like Safer Internet Day
    • Include real-world examples and case studies in lessons
    • Ensure that cyber wellness content is updated regularly with current events
    • Create reflection exercises or journals for students to record their learnings
    • Evaluate and adapt the curriculum based on feedback and success metrics
cyber-wellnessengagementteam-leaderambassadortraining-teamawareness-campaign-team
Implement these strategies

Strategies and tactics for establishing Atlantis Holidays as a Premier Luxury Travel Brand

  • ⛳️ Strategy 1: Develop a multi-channel digital marketing approach

    • Create engaging Instagram and TikTok Reels that showcase luxury destinations and unique travel experiences
    • Partner with luxury travel influencers to promote Atlantis as a 'Travel Designer'
    • Design and launch paid advertising campaigns on Google and Facebook targeting luxury travel keywords
    • Develop SEO-driven blog content about 'Top Luxury Destinations in 2025'
    • Create a retargeting campaign on Facebook and Google to re-engage visitors who did not convert
    • Utilise AI-powered chatbots on the website to assist and guide visitors
    • Track engagement rates on Instagram and TikTok, ensuring optimisation over time
    • Measure website traffic and lead generation from all paid ad efforts
    • Continually optimise marketing efforts based on analytics data
    • Regularly review the booking conversion rate from digital campaigns to refine strategies

  • ⛳️ Strategy 2: Engage in influencer and user-generated content collaborations

    • Identify and collaborate with health and wellness influencers to promote spa retreats and yoga resorts
    • Draft SEO content focusing on 'Luxury Wellness Retreats' and 'Best Medical Tourism Packages'
    • Launch targeted LinkedIn and Facebook ads geared towards health-conscious professionals
    • Establish partnerships with health clinics and wellness brands for joint marketing initiatives
    • Implement a tracking system to gauge wellness package inquiries
    • Monitor the Click-Through Rate (CTR) for targeted ad campaigns
    • Leverage social media to display user-generated content showcasing positive client experiences
    • Foster relationships with influencers to promote long-term brand loyalty
    • Educate influencer partners about brand values and luxury offerings
    • Evaluate conversion rates from clinic referrals and adjust collaborations accordingly

  • ⛳️ Strategy 3: Strengthen corporate travel and MICE market presence

    • Enhance LinkedIn marketing efforts with direct outreach to corporate decision-makers
    • Produce case studies highlighting successful events, such as those with the Sharjah Women Council
    • Build an affiliate program designed for travel and event companies to drive B2B referrals
    • Utilise email marketing and retargeting ads to nurture B2B leads
    • Establish automation processes for efficient lead management and conversion tracking
    • Develop metrics for tracking new B2B partnerships
    • Regularly assess inquiry and conversion data from LinkedIn ad campaigns
    • Analyse the return on investment (ROI) from corporate events hosted
    • Host webinars with potential corporate clients to showcase offerings
    • Foster long-term relationships with key stakeholders within the corporate travel sector
influencer-marketingluxury-traveldigital-marketerinfluencer-managermarketing-teamcontent-creation-team
Implement these strategies

Strategies and tactics for ensuring employee welfare and growth at Post Fiji

  • ⛳️ Strategy 1: Implement a comprehensive employee wellness program

    • Conduct an employee wellness survey to identify needs and preferences
    • Establish a dedicated wellness team to design and oversee wellness initiatives
    • Offer regular health screenings and wellness check-ups
    • Provide mental health support through counselling services
    • Organise fitness and recreational activities
    • Introduce flexible working arrangements to support work-life balance
    • Develop a wellness resource portal for employees
    • Arrange regular stress management workshops
    • Encourage participation in local sports events
    • Regularly evaluate and adjust the wellness program based on employee feedback

  • ⛳️ Strategy 2: Enhance professional development opportunities

    • Conduct a skills gap analysis to identify training needs
    • Develop a structured training and development program
    • Offer regular workshops and seminars on relevant topics
    • Provide tuition support for professional courses and certifications
    • Create a mentorship program pairing employees with experienced leaders
    • Introduce cross-departmental training sessions for broader skill development
    • Set up an e-learning platform for continuous learning
    • Organise quarterly knowledge-sharing sessions among employees
    • Encourage attendance at industry conferences and networking events
    • Monitor and report on the success rates of development programs

  • ⛳️ Strategy 3: Establish a robust performance and feedback system

    • Define clear performance metrics and goals for all roles
    • Ensure regular one-on-one check-ins between employees and managers
    • Introduce bi-annual performance review cycles
    • Develop a peer feedback mechanism to provide additional perspectives
    • Train managers on effective feedback and coaching techniques
    • Recognise and reward high performance and improvement
    • Create a career progression framework with clear pathways
    • Use employee input to inform adjustments to performance criteria
    • Utilise technology for transparent performance tracking
    • Regularly review and refine the feedback system to ensure effectiveness
employee-wellnessprofessional-developmentwellness-coordinatorhr-managerwellness-teamhr-team
Implement these strategies

Strategies and tactics for improving personal development

  • ⛳️ Strategy 1: Develop a growth mindset

    • Read at least one book on personal development each month
    • Attend workshops or seminars quarterly to learn new skills
    • Set achievable personal goals and review progress weekly
    • Surround yourself with positive and supportive people
    • Engage in daily reflection and journaling to track growth
    • Embrace challenges and view them as opportunities to learn
    • Celebrate small victories to stay motivated
    • Practice gratitude by listing three things you are thankful for every day
    • Seek feedback from mentors or peers regularly
    • Learn to accept and learn from constructive criticism

  • ⛳️ Strategy 2: Enhance physical well-being

    • Create a balanced diet meal plan and stick to it daily
    • Engage in at least 30 minutes of physical exercise five days a week
    • Establish a regular sleep schedule with 7-8 hours of sleep per night
    • Practice stress-reducing activities such as yoga or meditation daily
    • Stay hydrated by drinking at least 2 litres of water per day
    • Take regular breaks throughout the day to avoid burnout
    • Visit a healthcare professional for regular check-ups bi-annually
    • Limit screen time to increase productivity and rest for the eyes
    • Join a sports club or group to stay social and physically active
    • Listen to your body and rest when needed to avoid overexertion

  • ⛳️ Strategy 3: Enhance emotional intelligence

    • Practice active listening during conversations to fully understand others
    • Identify and label your emotions at the end of each day
    • Develop empathy by trying to understand situations from others' perspectives
    • Engage in activities that promote self-awareness such as mindfulness
    • React to situations with thoughtfulness rather than impulsivity
    • Build stronger relationships by communicating your needs clearly
    • Learn to manage and reduce anxiety with calming exercises
    • Stay open-minded and embrace diversity in others' opinions
    • Reflect on emotional experiences and insights in a daily journal
    • Participate in courses or trainings focused on emotional intelligence
personal-developmentgrowth-mindsetlife-coachwellness-consultantwellness-teamdevelopment-team
Implement these strategies

Strategies and tactics for educating Patients with Haemophilia

  • ⛳️ Strategy 1: Develop an interactive mobile app

    • Research and compile educational content on haemophilia, wellness, and healthy habits
    • Create user-friendly app interface for easy navigation
    • Incorporate interactive quizzes to engage users and reinforce learning
    • Include video tutorials for safe exercises and physical activities
    • Integrate a meal planning feature with nutrition tips tailored for haemophilia
    • Enable progress tracking for health and fitness goals
    • Offer a social platform for patients to share experiences and tips
    • Include a feature to set reminders for medication and clinic visits
    • Regularly update the app with new content and features
    • Conduct user feedback surveys to improve app functionality

  • ⛳️ Strategy 2: Organise virtual workshops and webinars

    • Identify and invite experts in haemophilia care, nutrition, and physical therapy
    • Schedule monthly workshops to cover different aspects of wellness
    • Utilise interactive platforms to allow participant engagement
    • Provide live Q&A sessions with experts to address specific concerns
    • Share video recordings of sessions for on-demand access
    • Create a feedback system to understand participant needs and improve sessions
    • Incorporate case studies and real-life success stories
    • Develop workshops focused on managing haemophilia during different life stages
    • Offer certificates of participation to encourage continued attendance
    • Coordinate with patient organisations to widen reach

  • ⛳️ Strategy 3: Launch a community support programme

    • Build a network of healthcare professionals and peer educators
    • Facilitate regular meet-ups, either virtual or in-person, for community bonding
    • Create a mentorship programme pairing newly diagnosed patients with experienced mentors
    • Organise health and wellness challenges to motivate healthy habits
    • Host cooking classes that focus on nutritious meal preparation
    • Conduct group physical activity sessions, modified for haemophilia needs
    • Offer personalised health coaching sessions
    • Set up a resource library with guides, articles, and videos
    • Promote mental health support and counselling services
    • Provide updates on the latest research and innovations in haemophilia care
educationwellnesshealthcare-professionalnutritionistapp-development-teamcommunity-support-team
Implement these strategies

Strategies and tactics for creating a Wellness and Nutrition Guide

  • ⛳️ Strategy 1: Conduct research on current wellness and nutrition trends

    • Identify reputable sources for wellness and nutrition information
    • Review recent studies and articles on wellness trends
    • Analyse nutritional research for the latest dietary recommendations
    • Observe the dietary guidelines of various health organisations
    • Summarise findings on emerging wellness practices
    • Identify key nutrition components for a balanced diet
    • Compile a list of common myths and facts in wellness
    • Consult with nutritionists or dieticians for expert insights
    • Gather data on the benefits of different dietary supplements
    • Evaluate the public's current knowledge and misconceptions about nutrition

  • ⛳️ Strategy 2: Develop a structured guide that is user-friendly

    • Outline the main sections of the wellness and nutrition guide
    • Create engaging content for each section with clear headings
    • Incorporate visuals such as charts and infographics for clarity
    • Provide practical tips for incorporating wellness practices into daily routines
    • Include sample meal plans with nutritional breakdowns
    • Offer self-assessment tools for readers to track their progress
    • Ensure language is simple and accessible for all reading levels
    • Include a glossary of technical terms for better understanding
    • Add case studies or testimonials from individuals who have improved their health
    • Review the guide for accuracy and readability before finalising

  • ⛳️ Strategy 3: Promote and distribute the wellness and nutrition guide effectively

    • Identify target audiences for the guide distribution
    • Develop a marketing plan that includes online and offline channels
    • Utilise social media platforms to share excerpts and tips from the guide
    • Collaborate with wellness influencers to promote the guide
    • Host webinars or workshops to introduce the guide's content
    • Create a dedicated webpage for the guide with downloadable content
    • Engage with online communities focusing on health and wellness
    • Distribute printed copies to local health clinics and libraries
    • Solicit feedback from initial users to improve future editions
    • Track distribution metrics to measure the guide's reach and impact
wellnessnutritionnutritionistdieticianresearch-teammarketing-team
Implement these strategies

Strategies and tactics for increasing average price per gym member

  • ⛳️ Strategy 1: Introduce premium memberships

    • Create tiered membership plans including a premium level
    • Incorporate access to exclusive classes for premium members
    • Offer personalised training programmes for premium members
    • Provide monthly health check-ups and fitness assessments
    • Include complimentary access to spa and wellness facilities
    • Offer priority booking for popular classes and events
    • Provide enhanced locker room amenities for premium members
    • Include premium membership welcome packs with high-quality merchandise
    • Create a loyalty programme with rewards for premium members
    • Regularly advertise premium benefits through email and social media channels

  • ⛳️ Strategy 2: Offer additional wellness services

    • Introduce nutrition consulting services
    • Offer massage therapy and physiotherapy sessions
    • Provide mental health and stress management workshops
    • Include wellness and mindfulness classes like yoga and meditation
    • Implement personal coaching sessions for lifestyle and fitness
    • Provide regular health and nutrition seminars
    • Partner with local wellness brands to offer exclusive member discounts
    • Create wellness retreats for members
    • Bundle wellness services with existing membership plans
    • Advertise wellness services through in-gym posters and digital platforms

  • ⛳️ Strategy 3: Sell exclusive products

    • Introduce a branded gym apparel line
    • Sell premium supplements and health products
    • Offer branded gym equipment like mats and water bottles
    • Create exclusive member-only discounts on products
    • Bundle products with membership plans as starter packs
    • Host pop-up shops within the gym for new product launches
    • Offer trial samples of new products to members
    • Partner with local health food stores for exclusive product offerings
    • Provide limited edition products during specific promotions
    • Advertise product offerings through social media, email, and in-gym marketing
premium-membershipswellness-servicesmarketing-managerwellness-coordinatormarketing-teamproduct-development-team
Implement these strategies

Strategies and tactics for creating a supportive workplace environment

  • ⛳️ Strategy 1: Foster an inclusive company culture

    • Conduct regular diversity and inclusion training for all staff
    • Encourage open communication by implementing regular team meetings
    • Establish employee resource groups for shared experiences and support
    • Create a feedback system that allows staff to voice concerns anonymously
    • Celebrate diverse cultural events and achievements within the workplace
    • Include employees in decision-making processes that affect their work environment
    • Provide mentorship opportunities for personal and professional development
    • Recognise and reward contributions to the team and corporate culture
    • Implement flexible working arrangements to accommodate diverse needs
    • Regularly review and update company policies to support inclusivity

  • ⛳️ Strategy 2: Promote health and wellbeing initiatives

    • Offer health and wellness programs such as fitness classes or yoga sessions
    • Provide healthy snacks and meal options in the workplace
    • Encourage walking meetings and regular breaks throughout the day
    • Implement mental health awareness workshops and resources
    • Ensure health benefits include access to counselling and therapy services
    • Create a wellness room or quiet space for relaxation and meditation
    • Provide training on stress management and work-life balance
    • Organise regular health screenings and vaccination clinics
    • Encourage the utilisation of personal days for mental and physical health
    • Conduct regular surveys to assess employee health and wellbeing needs

  • ⛳️ Strategy 3: Enhance empowerment and professional growth

    • Develop a clear career progression plan for each employee
    • Offer regular skill development workshops and training programs
    • Provide opportunities for cross-departmental collaboration and projects
    • Encourage leadership skills through delegation and autonomy in tasks
    • Set up a system for recognising personal and team achievements
    • Establish a resource library containing educational material and courses
    • Arrange for guest speakers and seminars on relevant industry topics
    • Create a peer coaching or buddy system for support and guidance
    • Utilise feedback sessions to identify skills and training needs
    • Regularly assess and update development programs based on feedback
inclusivityempowermenthr-managerwellness-coordinatordiversity-teamhealth-and-wellness-team
Implement these strategies

Strategies and tactics for formulating a strategic life plan

  • ⛳️ Strategy 1: Define personal and family goals

    • Schedule weekly reflection sessions to evaluate personal and family aspirations
    • Conduct a family meeting to discuss and align goals
    • Write down short-term and long-term objectives for yourself and family members
    • Identify each family member's strengths and interests and incorporate them into your planning
    • Establish clear financial objectives and budget accordingly
    • Set realistic timelines for achieving each goal
    • Create a vision board that reflects your family values and ambitions
    • Review goals quarterly to ensure they remain relevant
    • Incorporate health and wellness goals for personal and family benefit
    • Document progress towards each goal to recognize achievements

  • ⛳️ Strategy 2: Build strong family connections

    • Plan and prioritize regular family activities and outings
    • Establish weekly family rituals like game nights or dinners
    • Maintain open communication by setting aside time for family discussions
    • Delegate household responsibilities to encourage teamwork
    • Encourage and support each other in pursuing individual hobbies
    • Create a family calendar to coordinate activities and important dates
    • Foster an environment where expression of emotions is welcomed
    • Celebrate family achievements and success stories together
    • Explore volunteer opportunities as a family to nurture values
    • Develop a family mission statement to guide decision making

  • ⛳️ Strategy 3: Ensure personal growth and development

    • Identify personal growth opportunities such as courses or workshops
    • Allocate time daily for personal reflection or journaling
    • Set personal development goals and review them regularly
    • Engage in mindfulness practices to enhance mental well-being
    • Seek mentorship or coaching in areas of personal interest
    • Dedicate time for reading or consuming educational content
    • Attend events or webinars to expand your knowledge base
    • Network with individuals who inspire and motivate you
    • Practice a new skill or hobby monthly to broaden experiences
    • Reflect periodically on personal growth to identify improvements
goal-settingpersonal-developmentfamily-memberspersonal-mentorfinancial-planning-teamwellness-team
Implement these strategies

How to track your Wellness strategies and tactics

Having a plan is one thing, sticking to it is another.

Having a good strategy is only half the effort. You'll increase significantly your chances of success if you commit to a weekly check-in process.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

Table of contents
Copyright © 2024 Tability