Sales OKR example

Increase the number of sales meetings

A starting point for clearer priorities and measurable progress. Make the targets your own.

Suggested timeframe: Set with your team1 objective · 3 key results
YOUR STARTING POINTSales OKRs
OBJECTIVE

Increase the number of sales meetings

  1. KR 1

    Increase the total number of sales leads by 40%.

  2. KR 2

    Increase the total number of sales meetings by 30%.

  3. KR 3

    Reduce the average time to close a sale by 30%.

Example targets. Adapt to your baseline before you start.

Make it work for your team

01

Set your baseline. Check where you are today, then choose targets that stretch your team.

02

Agree on ownership. Give each key result a clear owner and a source of data.

03

Check in every week. Review the numbers, share confidence, and decide what needs attention.

Get this template as YAML

A machine-readable version of this example for a script or AI assistant.

---
title: Increase the number of sales meetings
objectives:
- title: Increase the number of sales meetings
  outcomes:
  - title: Increase the total number of sales leads by 40%.
    from: 10.0
    to: 14.0
    score_format: _number_ leads/week
    initiatives: []
  - title: Increase the total number of sales meetings by 30%.
    from: 15.0
    to: 20.0
    score_format: _number_ meetings/week
    initiatives: []
  - title: Reduce the average time to close a sale by 30%.
    from: 14.0
    to: 10.0
    score_format: _number_ days
    initiatives: []