Get Tability: OKRs that don't suck | Learn more →

3 strategies and tactics for Organic Revenue

What is Organic Revenue strategy?

Team success often hinges on the ability to develop and implement effective strategies and tactics. It's a bit like playing chess, except that you have more than 1 player on each side.

Finding the right Organic Revenue strategy can be daunting, especially when you're busy working on your day-to-day tasks. This is why we've curated a list of examples for your inspiration.

Copy these examples into your preferred tool, or utilize Tability to ensure you remain accountable.

How to write your own Organic Revenue strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Organic Revenue strategy examples

You will find in the next section many different Organic Revenue tactics. We've included action items in our templates to make it as actionable as possible.

Strategies and tactics for growing organic revenue in an office accessories company

  • ⛳️ Strategy 1: Enhance product visibility

    • Optimise product descriptions for search engine visibility
    • Incorporate high-quality images and videos of products on the website
    • Utilise social media to showcase product features and benefits
    • Collaborate with influencers to increase product awareness
    • Participate in industry trade shows and events
    • Implement a referral programme to encourage word-of-mouth promotion
    • Create informational content related to office productivity and equipment
    • Engage in email marketing campaigns with customer testimonials
    • List products on popular marketplace platforms
    • Ensure products are easy to find and purchase on the company website

  • ⛳️ Strategy 2: Expand customer base

    • Conduct market research to identify potential customer segments
    • Adjust marketing messaging to appeal to new demographic groups
    • Create targeted advertisements on social media platforms
    • Offer promotions or discounts to first-time customers
    • Develop partnerships with companies that target similar audiences
    • Participate in networking events to reach potential customers
    • Encourage existing customers to refer new clients through incentives
    • Expand geographic reach by exploring international markets
    • Diversify product offerings to attract a broader audience
    • Utilise customer feedback to tailor products and services to new needs

  • ⛳️ Strategy 3: Improve customer experience

    • Redesign website for enhanced user-friendliness and navigation
    • Ensure a secure and smooth checkout process
    • Implement a live chat feature for immediate customer support
    • Offer flexible return policies and customer satisfaction guarantees
    • Create loyalty programmes to reward repeat customers
    • Gather and respond to customer feedback promptly
    • Provide comprehensive product guides and installation instructions
    • Train staff to deliver excellent customer service and support
    • Monitor and reduce delivery times for increased customer satisfaction
    • Regularly update customers on new stock and promotions through newsletters
organic-revenueproduct-visibilitymarketing-managercustomer-service-representativesocial-media-teamproduct-development-team
Implement these strategies

Strategies and tactics for developing a Comprehensive Social Media Strategy

  • ⛳️ Strategy 1: Establish a strong content calendar

    • Identify key themes and topics for each platform based on your audience interests and engagement history
    • Plan a monthly content calendar with a balance of educational, promotional, and engagement-focused posts
    • Incorporate multimedia content such as teacher recordings, campus footage, and result creatives
    • Allocate specific days for content themes like ‘Testimonial Tuesday’ or ‘Success Story Saturday’
    • Monitor upcoming events or important dates to create timely and relevant content
    • Encourage interactions by integrating call-to-actions in posts such as questions or polls
    • Schedule regular live sessions or Q&A with teachers to build trust and answer audience queries
    • Share behind-the-scenes content to personalise the brand and showcase the campus environment
    • Create content segments specifically for unique selling points like coding skills and fast-paced programs
    • Regularly review and adjust the calendar based on performance data and audience feedback

  • ⛳️ Strategy 2: Engage and grow community organically

    • Respond to all comments and messages promptly to encourage more interactions
    • Run interactive story campaigns on Instagram and Facebook such as quizzes or polls
    • Host monthly webinars or live classes on YouTube and LinkedIn to attract wider audiences
    • Encourage user-generated content by creating contests where students can share their experiences
    • Develop a referral program with incentives for current students or parents to refer others
    • Join relevant educational groups and forums to engage in discussions and share insights
    • Collaborate with micro-influencers or education bloggers in your target cities to increase you reach
    • Use hashtags strategically to expand reach and attract the right audience, ensuring they are related to education and the target market
    • Host virtual events or workshops focusing on your special programs to engage parents directly
    • Regularly feature teachers and students on social media to humanise the brand and build connection

  • ⛳️ Strategy 3: Optimise platform-specific strategies

    • Develop unique strategies for each platform recognising their strengths (e.g., professional content for LinkedIn, visual storytelling for Instagram)
    • Create short, snackable video content for Facebook and Instagram Reels to capture quick engagement
    • Utilise YouTube for longer educational content such as tutorials and lecture snippets
    • Optimise all profiles with relevant keywords, links, and contact information to improve discoverability
    • Encourage LinkedIn engagement by sharing thought leadership articles or industry insights from your faculty
    • Tailor posts to fit the language preference of your audience, offering both English and Urdu content
    • Regularly update YouTube playlists to categorise and easily navigate through different content themes
    • Monitor analytics across platforms to understand what content types drive the best engagement
    • Maintain consistent brand messaging across all channels while adapting content format to platform specifications
    • Trial and analyse new features on social platforms, staying ahead of trends and competition
brand-awarenessengagementsocial-media-managercontent-creatormarketing-teamcommunity-outreach-team
Implement these strategies

Strategies and tactics for establishing a 10-Year Strategic Plan for HKMH Incorporated Land Group

  • ⛳️ Strategy 1: Empower economic growth for customary landowners

    • Conduct customary landowner workshops to understand their needs and goals
    • Develop a landownership equity scheme for HKMH ILG in commercial ventures
    • Facilitate access to development finance institutions
    • Initiate projects supported by international donors
    • Implement government grant writing training for community leaders
    • Reinvest 40% of profits into local social programmes
    • Establish a community trust fund for health, education, and infrastructure
    • Collaborate with stakeholders for equitable profit sharing
    • Develop monitoring and evaluation frameworks for economic projects
    • Launch campaigns on the benefits of economic empowerment

  • ⛳️ Strategy 2: Diversify and sustainably utilise natural resources

    • Conduct feasibility studies for agriculture and fisheries
    • Initiate organic certification processes for farms and processing
    • Develop supply chains for fishery and agriculture products
    • Establish community marine conservation zones
    • Partner with research institutions for R&D in renewables and agriculture
    • Launch education campaigns on sustainable practices
    • Integrate cultural heritage into eco-tourism planning
    • Create youth agri-cooperatives to promote agriculture involvement
    • Develop infrastructure for processing and value addition
    • Ensure compliance with environmental, social, and governance policies

  • ⛳️ Strategy 3: Enhance community participation and workforce development

    • Conduct regular community meetings to involve stakeholders
    • Implement local hiring priorities for present projects
    • Design annual youth upskilling programmes
    • Collaborate with educational institutions for workforce training
    • Create public awareness campaigns about development projects
    • Establish partnerships with local businesses for community projects
    • Launch mentoring programmes for young entrepreneurs
    • Incentivise local businesses that collaborate with community projects
    • Set up feedback mechanisms to improve project engagement
    • Implement digital tools for real-time monitoring and community feedback
sustainable-developmenteconomic-empowermentcommunity-leaderproject-managerdevelopment-teamfinance-team
Implement these strategies

How to track your Organic Revenue strategies and tactics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

Table of contents
Copyright © 2024 Tability