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5 strategies and tactics for College Admissions

What is College Admissions strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Finding the right College Admissions strategy can be daunting, especially when you're busy working on your day-to-day tasks. This is why we've curated a list of examples for your inspiration.

Copy these examples into your preferred tool, or utilize Tability to ensure you remain accountable.

How to write your own College Admissions strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

College Admissions strategy examples

You will find in the next section many different College Admissions tactics. We've included action items in our templates to make it as actionable as possible.

Strategies and tactics for enhancing college admissions and marketing

  • ⛳️ Strategy 1: Strengthen online presence

    • Enhance the college website with up-to-date content and intuitive navigation
    • Implement a comprehensive SEO strategy to improve search engine rankings
    • Develop engaging social media campaigns across multiple platforms
    • Create virtual campus tours to attract distant prospective students
    • Share success stories and testimonials from alumni
    • Utilise email marketing for personalised communications with leads
    • Host webinars and interactive Q&A sessions for prospects
    • Leverage online advertising to reach a wider audience
    • Encourage current students to share their experiences online
    • Maintain active engagement with followers through comments and messages

  • ⛳️ Strategy 2: Foster strategic partnerships

    • Collaborate with high schools for referral programmes
    • Partner with industry leaders for internship opportunities
    • Engage with local businesses for joint community projects
    • Establish relationships with international student agencies
    • Work with education consultants for targeted marketing
    • Develop articulation agreements with community colleges
    • Organise events with alumni associations for outreach
    • Engage with educational influencers for promotions
    • Create mentoring programmes with alumni involvement
    • Join academic networks and communities for collaborations

  • ⛳️ Strategy 3: Enhance student engagement

    • Develop personalised admission experiences for prospective students
    • Organise open days and invite prospective students and families
    • Initiate a student ambassador programme for peer interactions
    • Implement a robust CRM system for tracking applicant interactions
    • Offer application workshops to guide students through the process
    • Create engaging content such as videos and blogs about campus life
    • Host sample classes or workshops with faculty
    • Provide financial aid seminars to inform about funding options
    • Offer personalised career counselling sessions to prospects
    • Regularly survey prospects for feedback to improve engagement efforts
college-admissionsmarketingadmissions-officermarketing-strategistadmissions-teammarketing-team
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Strategies and tactics for enhancing Return on Tuition Investment for Brentwood Christian School Families

  • ⛳️ Strategy 1: Optimise College Admissions Support

    • Provide workshops on college admissions process tailored for BCS families
    • Create personalised college counselling plans for students
    • Offer SAT and ACT prep classes to improve test scores
    • Organise college application boot camps to help draft strong applications
    • Develop a database of alumni who can mentor current students
    • Host college admissions panels with university representatives
    • Provide resources on financial aid and scholarship applications
    • Ensure families are aware of early decision and early action deadlines
    • Track and report college acceptance and scholarship statistics to families
    • Evaluate and improve college counselling programme based on feedback

  • ⛳️ Strategy 2: Strengthen Alumni and University Networks

    • Create a BCS alumni association and database
    • Invite successful alumni to speak with current students
    • Establish partnerships with universities through outreach programs
    • Coordinate university visits for BCS families
    • Develop internship programmes with partner universities
    • Offer discounted application fees through university partnerships
    • Host university fairs regularly on BCS campus
    • Join consortiums of schools to share resources and connections
    • Build a strong social media presence to showcase alumni success
    • Regularly update families about new university partnerships

  • ⛳️ Strategy 3: Enhance Educational Offerings and Curriculum

    • Align curriculum to include skills demanded by top universities
    • Implement Advanced Placement and dual-enrolment courses
    • Introduce programs for gifted and talented students
    • Foster college-level research opportunities for students
    • Conduct yearly curriculum reviews to maintain educational relevance
    • Include more opportunities for student leadership development
    • Maintain small class sizes to provide personalised learning
    • Invest in teacher training for new educational trends
    • Increase STEM workshops and projects to build skills
    • Distribute regular newsletters highlighting curricular enhancements
tuition-investmentcollege-admissionscollege-counselloralumni-coordinatoradmissions-support-teamcurriculum-development-team
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Strategies and tactics for growing the high school student body and preparing lifelong disciples

  • ⛳️ Strategy 1: Develop a targeted recruitment plan

    • Identify key demographics and geographic areas for student recruitment
    • Create engaging marketing materials that highlight the school's unique mission
    • Host open house events and virtual tours to attract prospective students and their families
    • Develop partnerships with local churches and community organisations to reach potential students
    • Leverage social media platforms to increase awareness and interest in the school
    • Implement a referral programme for current students and staff to bring in new students
    • Attend education fairs and community events to showcase school offerings
    • Develop a mentorship programme where current students can share their experiences with potential students
    • Offer scholarships or financial aid packages to attract a diverse student body
    • Track and analyse recruitment data to refine strategies and improve results

  • ⛳️ Strategy 2: Enhance educational programmes and extracurricular offerings

    • Conduct a thorough review of current educational programmes and extracurricular activities
    • Gather feedback from students, parents, and staff to identify areas for improvement
    • Introduce new courses or programmes that align with college and career readiness
    • Strengthen the integration of the Christ-centered mission into all aspects of the curriculum
    • Enhance extracurricular programmes to include a wider variety of interests and skills
    • Develop partnerships with local businesses and colleges for internship and apprenticeship opportunities
    • Implement a regular assessment process to ensure educational quality and relevance
    • Provide professional development opportunities for staff to align with educational goals
    • Promote extracurricular success stories to increase student engagement and interest
    • Regularly evaluate and update programmes based on student outcomes and feedback

  • ⛳️ Strategy 3: Strengthen community engagement and relationships

    • Establish a community engagement committee to coordinate outreach efforts
    • Host quarterly events that invite community members and alumni back to the school
    • Develop a volunteer programme that connects students with community service opportunities
    • Create an alumni network to foster ongoing connections and support
    • Build partnerships with local businesses for sponsorship of school events and programmes
    • Develop a communication plan to keep community stakeholders informed of school activities and achievements
    • Use school platforms to highlight stories of students making a positive impact on society
    • Organise service projects that involve students, staff, and community members working together
    • Invite guest speakers from the community to enhance student learning experiences
    • Regularly assess community engagement efforts and adapt strategies to strengthen relationships
recruitmentengagementrecruitment-coordinatorcommunity-liaisonadmissions-teamcommunity-engagement-committee
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Strategies and tactics for launching eSchool in Bangladesh

  • ⛳️ Strategy 1: Secure seed funding successfully

    • Prepare a detailed and compelling pitch deck that highlights unique selling propositions and financial projections
    • Identify potential investors, focusing on those with a background in EdTech and interest in emerging markets
    • Schedule and conduct pitch meetings with identified investors ensuring to address all potential concerns and questions
    • Gather endorsements and testimonials from early adopters to validate the platform's effectiveness
    • Highlight the scalability of the SaaS model and potential return on investment through strong financial projections
    • Use success stories from pilot partners to demonstrate eSchool’s impact in real settings
    • Negotiate investment term sheets while ensuring favourable terms for the company’s growth
    • Leverage any governmental incentives available for technology-based educational solutions
    • Explore additional funding opportunities through government grants focused on educational technology and innovation
    • Build and maintain robust communication channels with investors to keep them engaged and informed

  • ⛳️ Strategy 2: Expand market reach effectively

    • Conduct market research to identify target schools and institutions across the 8 Divisions and prioritise engagement
    • Develop a comprehensive marketing plan including digital marketing to create awareness and generate leads
    • Establish partnerships with local education authorities and networks to facilitate introductions and credibility
    • Create strategic alliances with telecommunication companies to ensure affordability and accessibility of the platform
    • Set up demonstration sessions and workshops to showcase platform capabilities directly to potential clients and stakeholders
    • Offer introductory pricing or trial periods to onboard institutions at scale initially
    • Employ a local sales force familiar with the educational landscape and its challenges in Bangladesh
    • Launch targeted digital advertising campaigns on popular social media platforms to increase brand awareness
    • Create educational content highlighting the benefits and features of eSchool for institutions
    • Utilise feedback from initial adopters to refine marketing messages and improve customer satisfaction

  • ⛳️ Strategy 3: Strengthen platform capabilities and support

    • Allocate resources for continuous platform development focusing on seamless user experience and performance improvements
    • Integrate additional features and analytics that align with the specific needs of institutions and regulatory bodies in Bangladesh
    • Maintain a dedicated customer support team to assist users and resolve issues promptly
    • Implement feedback loops with users to gain insights and make informed product improvements
    • Ensure robust data security measures to protect sensitive information of institutions and students
    • Develop extensive training materials and programs to help users effectively navigate and leverage all platform features
    • Seek partnerships with academic experts to continuously enhance and validate algorithmic predictions and analytics
    • Regularly update analytics dashboards to provide real-time, actionable insights to government bodies and institutional heads
    • Align platform updates with educational policy changes and regulatory requirements in Bangladesh
    • Implement a user community platform enabling schools to share insights and experiences to foster collaboration
eschooledtechinvestor-relations-specialistcustomer-support-managerdevelopment-teammarketing-team
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Strategies and tactics for ensuring delivery of Pershore & Evesham College adult funding target for 25/26

  • ⛳️ Strategy 1: Enhance course offerings

    • Conduct a survey to identify demand for new courses among adults in the local community
    • Develop partnerships with local businesses to tailor courses that meet industry needs
    • Expand the evening and weekend course catalogue for greater flexibility for adult learners
    • Introduce online and blended learning options to reach a wider audience
    • Regularly review and update course content to ensure relevance and alignment with market trends
    • Increase marketing efforts to highlight unique course offerings and benefits
    • Offer short-term intensive courses for adult learners with specific skill development needs
    • Provide certification and pathway programs to enhance career opportunities for learners
    • Host open days and information sessions for potential students to explore course options
    • Collaborate with community organisations for broader outreach

  • ⛳️ Strategy 2: Strengthen community engagement

    • Build partnerships with local community centres and organisations to raise awareness of college offerings
    • Host monthly community workshops and seminars to engage with potential students
    • Implement a referral program incentivizing current students to recommend the college to others
    • Develop joint programs with local libraries and educational institutions to reach diverse adult learners
    • Launch community outreach campaigns through social media and local newspapers
    • Establish a community advisory board to provide feedback and guidance on adult education offerings
    • Attend local events and fairs to promote the college and its programs
    • Offer community-specific scholarships to encourage enrollment from underrepresented groups
    • Conduct focus groups to understand the needs and barriers faced by adult learners
    • Partner with local employers to provide exclusive training programs for their employees

  • ⛳️ Strategy 3: Optimise operational efficiency

    • Review and streamline admissions processes to make it easier for adults to enroll
    • Implement a robust CRM system for tracking and managing prospective student engagement
    • Provide personalised consultations to guide adult learners in course selections and career planning
    • Enhance support services such as counseling and financial aid assistance tailored for adults
    • Develop flexible payment plans to reduce financial barriers to enrollment
    • Train staff to better understand and address the unique challenges faced by adult learners
    • Utilise data analytics to forecast enrollment trends and adjust strategies accordingly
    • Set clear milestones and regular progress reviews to measure achievement towards funding targets
    • Invest in professional development for faculty to improve teaching quality and student retention
    • Cultivate a feedback loop involving students and alumni to continuously improve programs
adult-educationcommunity-engagementprogram-coordinatorcommunity-outreach-specialistadmissions-teammarketing-team
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How to track your College Admissions strategies and tactics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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