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2 strategies and tactics for Commercialisation Team

What is Commercialisation Team strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Finding the right Commercialisation Team strategy can be daunting, especially when you're busy working on your day-to-day tasks. This is why we've curated a list of examples for your inspiration.

Copy these examples into your preferred tool, or utilize Tability to ensure you remain accountable.

How to write your own Commercialisation Team strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Commercialisation Team strategy examples

You will find in the next section many different Commercialisation Team tactics. We've included action items in our templates to make it as actionable as possible.

Strategies and tactics for developing closer linkages with defence and defence industry

  • ⛳️ Strategy 1: Establish dedicated defence liaison office

    • Identify a suitable location within the university campus for the defence liaison office
    • Appoint a qualified director with experience in defence or defence industry
    • Establish a team to handle interactions with defence and industry
    • Develop a contact database of defence and industry stakeholders
    • Organise regular briefings with defence representatives
    • Facilitate internships and placements within defence organisations
    • Promote the liaison office through university channels
    • Host defence-oriented events at the university
    • Develop reporting and feedback mechanisms for improvements
    • Ensure compliance with relevant defence regulations and standards

  • ⛳️ Strategy 2: Create academic-industry partnerships

    • Identify potential defence industry partners with aligned interests
    • Develop collaborative research projects with defence applications
    • Secure funding for joint research initiatives
    • Create specific pathways for industry professionals into university programmes
    • Host workshops and roundtable discussions with industry leaders
    • Encourage faculty sabbaticals in defence-related industries
    • Facilitate access to university research facilities for industry partners
    • Negotiate intellectual property agreements that benefit all parties
    • Measure impact of partnerships through agreed key performance indicators
    • Publish results of collaboration in academic and industry journals

  • ⛳️ Strategy 3: Promote commercialisation of research

    • Map existing university research with potential defence applications
    • Establish a commercialisation office dedicated to defence projects
    • Identify potential investors and funding opportunities for defence-related projects
    • Develop training programmes for researchers on commercialisation processes
    • Create a mentorship programme pairing researchers with industry experts
    • Host innovation challenges focused on defence needs
    • Implement a technology transfer process specific to the university
    • Develop success stories and case studies to promote achievements
    • Secure patents for key new technologies developed
    • Regularly review and assess the commercialisation strategy’s effectiveness
collaborationinnovationliaison-directorresearcherdefense-liaison-teamcommercialisation-office-team
Implement these strategies

Strategies and tactics for developing Closer Linkages to Defence and Defence Industry

  • ⛳️ Strategy 1: Establish Collaborative Partnerships

    • Identify key industry partners and defence organisations to approach
    • Create a formal engagement plan with identified partners
    • Organise regular meetings with stakeholders to discuss mutual goals
    • Develop joint project initiatives with clear objectives and outcomes
    • Set up joint workshops and seminars to share research findings
    • Assign dedicated account managers to key partnerships
    • Facilitate shared use of facilities and resources with partners
    • Develop a framework for continuous feedback and improvement
    • Promote co-authorship of academic and industry publications
    • Arrange site visits to both university and partner facilities

  • ⛳️ Strategy 2: Enhance University Capabilities for Defence Needs

    • Conduct a skills and capabilities audit focused on defence needs
    • Create specialised training programs tailored to industry requirements
    • Recruit faculty with industry and defence expertise
    • Develop interdisciplinary research teams focused on defence challenges
    • Set up internships and placement opportunities within defence industry
    • Host conferences and forums on defence-related topics
    • Implement a dedicated funding stream for defence-related research
    • Promote university capabilities through targeted marketing campaigns
    • Make use of defence-specific accreditations and standards
    • Develop case studies showcasing successful university-defence collaborations

  • ⛳️ Strategy 3: Commercialise and Translate Research into Defence Applications

    • Identify research projects with potential defence applications
    • Collaborate with technology transfer offices to protect IP
    • Create a portfolio of research projects with defence applicability
    • Establish a dedicated commercialisation team with defence focus
    • Develop a roadmap for translating academic research into market-ready solutions
    • Engage with government support programs for defence innovation
    • Participate in defence industry tradeshows and expos
    • Set up a mentorship program pairing researchers with industry veterans
    • Develop a licensing and spin-off framework for defence technology
    • Monitor and evaluate the impact of commercialised projects in defence
collaborationinnovationaccount-managersfacultycommercialisation-teaminterdisciplinary-research-team
Implement these strategies

How to track your Commercialisation Team strategies and tactics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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