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Team OKR example

Get started with OKRs

A starting point for clearer priorities and measurable progress. Make the targets your own.

Suggested timeframe: Set with your team3 objectives · 8 key results
YOUR STARTING POINTTeam OKRs
OBJECTIVE

Be obsessive about the customers

  1. KR 1

    Do 50 interviews with existing users

  2. KR 2

    Increase NPS from 25 to 50

  3. KR 3

    Reduce churn from 6% to 2%

Example targets. Adapt to your baseline before you start.
YOUR STARTING POINTTeam OKRs
OBJECTIVE

Create an efficient growth engine

  1. KR 1

    Grow MRR from $100k to 130k

  2. KR 2

    Increase the number of customers from 200 to 260

  3. KR 3

    Reduce the CAC Payback Period from 14 months to 9 months

Example targets. Adapt to your baseline before you start.
YOUR STARTING POINTTeam OKRs
OBJECTIVE

Build a team of all-stars

  1. KR 1

    Grow the team from 7 to 12

  2. KR 2

    Increase employee NPS from 50 to 70

Example targets. Adapt to your baseline before you start.

Make it work for your team

01

Set your baseline. Check where you are today, then choose targets that stretch your team.

02

Agree on ownership. Give each key result a clear owner and a source of data.

03

Check in every week. Review the numbers, share confidence, and decide what needs attention.

Get this template as YAML

A machine-readable version of this example for a script or AI assistant.

---
title: Get started with OKRs
objectives:
- title: Be obsessive about the customers
  outcomes:
  - title: Do 50 interviews with existing users
    from: 0.0
    to: 50.0
    score_format: _number_ interviews
    initiatives: []
  - title: Increase NPS from 25 to 50
    from: 25.0
    to: 50.0
    score_format: _number_ NPS
    initiatives: []
  - title: Reduce churn from 6% to 2%
    from: 6.0
    to: 2.0
    score_format: _number_% churn
    initiatives: []
- title: Create an efficient growth engine
  outcomes:
  - title: Grow MRR from $100k to 130k
    from: 100000.0
    to: 130000.0
    score_format: "$_number_MRR"
    initiatives: []
  - title: Increase the number of customers from 200 to 260
    from: 200.0
    to: 260.0
    score_format: _number_ customers
    initiatives: []
  - title: Reduce the CAC Payback Period from 14 months to 9 months
    from: 14.0
    to: 9.0
    score_format: _number_ months CAC Payback
    initiatives: []
- title: Build a team of all-stars
  outcomes:
  - title: Grow the team from 7 to 12
    from: 7.0
    to: 12.0
    score_format: _number_ people
    initiatives: []
  - title: Increase employee NPS from 50 to 70
    from: 50.0
    to: 70.0
    score_format: eNPS _number_
    initiatives: []
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