A starting point for clearer priorities and measurable progress. Make the targets your own.
Enroll 100 users to our early-access program
UX issues represent fewer than 10% of new bug reports
At least 20 design tests are run every month
Set your baseline. Check where you are today, then choose targets that stretch your team.
Agree on ownership. Give each key result a clear owner and a source of data.
Check in every week. Review the numbers, share confidence, and decide what needs attention.
A machine-readable version of this example for a script or AI assistant.
Design & UX OKR example
Suggested timeframe: Set with your team
1 objective · 3 key results
Example targets. Adapt to your baseline before you start.---
title: Reduce the number of UX issues found in production
objectives:
- title: Reduce the number of UX issues found in production
outcomes:
- title: Enroll 100 users to our early-access program
from: 10.0
to: 100.0
score_format: _number_ EAP users
initiatives: []
- title: UX issues represent fewer than 10% of new bug reports
from: 33.0
to: 10.0
score_format: _number_% issues
initiatives: []
- title: At least 20 design tests are run every month
from: 0.0
to: 20.0
score_format: _number_ UX tests
initiatives: []
Put customer feedback at the center of our projects
Ensure product consistency with our design system.
Develop a self-serve graphic assets library for internal use