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1 strategies and tactics for Customer Journey Mapper

What is Customer Journey Mapper strategy?

Every great achievement starts with a well-thought-out plan. It can be the launch of a new product, expanding into new markets, or just trying to increase efficiency. You'll need a delicate combination of strategies and tactics to ensure that the journey is smooth and effective.

Crafting the perfect Customer Journey Mapper strategy can feel overwhelming, particularly when you're juggling daily responsibilities. That's why we've put together a collection of examples to spark your inspiration.

Transfer these examples to your app of choice, or opt for Tability to help keep you on track.

How to write your own Customer Journey Mapper strategy with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI generator below or our more complete goal-setting system to generate your own strategies.

Customer Journey Mapper strategy examples

You will find in the next section many different Customer Journey Mapper tactics. We've included action items in our templates to make it as actionable as possible.

Strategies and tactics for evaluating Product Processes and Journeys

  • ⛳️ Strategy 1: Conduct Customer Journey Mapping

    • Identify key customer personas to focus on
    • Map out the current customer journey for each persona
    • Highlight pain points and areas for improvement in the current journey
    • Collect customer feedback through surveys and interviews
    • Analyse feedback to identify common issues and improvement points
    • Prioritise areas for improvement based on customer feedback and business impact
    • Design an improved customer journey map for each persona
    • Validate the new journey maps with customer focus groups
    • Implement changes in the product processes based on the new journey maps
    • Continuously monitor feedback and iterate towards further improvement
  • ⛳️ Strategy 2: Optimise Product Processes

    • Document current product processes in detail
    • Identify inefficiencies and bottlenecks in the existing processes
    • Use process mapping tools for enhanced visualisation
    • Conduct a root cause analysis to understand the source of issues
    • Set specific objectives for process improvement
    • Identify and implement technology that can streamline processes
    • Train team members on new processes and tools
    • Measure process performance post-implementation of changes
    • Gather regular feedback from teams involved in process execution
    • Refine processes based on feedback and performance metrics
  • ⛳️ Strategy 3: Enhance Cross-Functional Collaboration

    • Identify key teams involved in product development and delivery
    • Establish clear roles and responsibilities for each team
    • Schedule regular cross-functional meetings for alignment and status updates
    • Implement collaborative tools for enhanced communication and task management
    • Foster a culture of openness and transparency across teams
    • Develop a shared vision and goals for product delivery and customer outcomes
    • Provide training on effective communication and collaboration skills
    • Create a feedback loop for continuous improvement in team collaboration
    • Recognise and reward successful cross-functional collaborations
    • Assess collaboration effectiveness bi-annually and adjust strategies accordingly

How to track your Customer Journey Mapper strategies and tactics

Having a plan is one thing, sticking to it is another.

Don't fall into the set-and-forget trap. It is important to adopt a weekly check-in process to keep your strategy agile – otherwise this is nothing more than a reporting exercise.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

More strategies recently published

We have more templates to help you draft your team goals and OKRs.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

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